Our once-bustling local night scene has come to a standstill. Music and laughter from bars and pubs have been replaced with uncertainty and fear – and the latest social distancing measures have made it difficult for F&B operators to meet ends needs.
One initiative, Project Wheels On The Bars, hopes to help. As more bars start to provide takeaway and delivery services, the online platform hopes to connect them with a wider audience of stay-home customers. The free-to-use website aggregates the different delivery services available into one convenient platform, making it easy for people to support their favourite local bar.
“Why bars? We don’t own one, but we love a good drink when we visit bars,” shares Sarah Liew, who started the project together with two other friends. “It’s a way for people to connect socially, and be surprised by the creativity of each bar as each bar is very different.”
She added: “Location, which was one of its biggest draws, is now hurting these bar owners as the CBD empties out and the delivery giants not serving beyond a certain radius.”
The project hopes to help bar owners through two ways. The first is through increased visibility and providing an avenue for more Singaporeans to support a local bar through the purchase of its takeaway cocktail.
The second way is to pass on the cost-savings, achieved through the consolidation of orders to reduce delivery costs, and passing it back to the bar owners.
“We also wanted to enable people to discover and support other bars as well, other than the ones they know by name,” says Sarah. Currently, the website sees locals bars that include Bitters and Love, Jigger and Pony, The Secret Mermaid, Manhattan, and more.
Sarah added: “We would like to see our platform becoming a one-stop platform for people who like a good drink, and want to discover more local bars. This will, in turn, drive traffic and orders to bar owners … thus maintaining their margins during this difficult time.”
Visit Project Wheels On The Bars to get your post-work drink sorted today.