The famous online shopping store Taobao sets up shop at the basement of Funan mall. The offline outlet in Singapore is operated by local business Virmall and provides local consumers with an integrated shopping experience. Customers can browse a wide range of goods from the shopping platform while being able to touch, see and feel it physically. The products available at the space include furniture, household appliances, textiles, pet accessories, home decor and more.
The corner space in Funan's basement is segmented into showrooms where customers can shop according to style and function. Pop in the bedroom to check out wooden bedframes, cupboard and even wall art and then move along to the dining and kitchen area to look at juicers, dining sets, and dining tables.
To buy or view the objects online, simply scan the QR code next to the items to complete your purchases. While you may not get the satisfaction of bringing home your items immediately, the Taobao Store shopping experience allows you to take your time in making decisions and also help with the curating of your home.