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City envy: you can now get a pizza in a box made of pizza (!) in New York

Flo Wales Bonner

When it comes to wacky food, you'd think Londoners would have seen it all. But then a New York restaurant goes and blows our tiny minds by coming up with the most incredible hangover-buster of all time: the pizza-box pizza. This cheesy behemoth is the invention of Vinnie's Pizzeria in Brooklyn. Instead of a boring old pizza in a box, for $40 (about £28), you get a pizza IN A BOX MADE OF PIZZA. You can order this baby in store, or get it delivered.

The owners of Vinnie's claim that their carb-tastic creation is an effort to reduce the number of discarded pizza boxes seen around the city, and wittily observe on Instagram that their environmentally friendly treat is 'totally PIE-odegradable'. We couldn't have put it better ourselves. The main question now, of course, is: when's London getting a slice of the action?


A photo posted by Kelly Dobkin (@kellydobkin) on

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