Despite its location in the heart of upmarket Mayfair, this modern two-storey salon isn’t at all snooty, with a staff of very talented cutters and colourists. Prices start at £60 (£45 for men), though you’ll pay £300 for a cut with Daniel (£150 for men). There’s also a menu of therapies; the swish Harvey Nichols branch has a dedicated spa. Hersheson’s Blow Dry Bars are located at Topshop, Westfield London and One New Change.