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  • Fitzrovia

Time Out says

Charlotte’s Place, Fitzrovia is one of those parts of London that somehow rewires your brain to convince you you’re on holiday and therefore deserve treats. The small, charming street is lined with Italian restaurants, an upmarket spa, a cute bakery and the endearingly-minimal Saco Hair Salon. If you want to commit to the holiday fantasy, a trip to Charlotte’s Place should begin with a visit to Saco Hair. Its salon-brand products are high quality and organic, the stylists are friendly without ever being overbearing (not a mid-trim talker? Not a problem) and a hair wash comes with a tension-easing head massage. Prices are as expected for central London (around £60 for a cut and blow-dry for women, £50 for men), but the staff really know what they’re doing: they actually listen to what you want, and give cuts that are made to last. When you’re done, take your blow-dry out for charcuterie and cheese at In Parma just a few steps away, and while you’re at it, grab a cinnamon bun for the road at Fabrique Bakery. Your rewired brain is right. You do deserve treats. 


4 Charlotte Place
Goodge Street tube
Opening hours:
Tue 09.30am–6.30pm; Wed 10am–7pm; Thursday: 10am–9pm; Friday 10:00am - 7:00pm: Sat 09.30am–6.30pm. Closed on Sunday
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