This casually stylish new-build is a superbly well-designed – and well-located – addition to London’s affordably chic hotels. The ground floor is a slick yet cosy café-bar and reception area: self-check-in, but with staff on hand to help and, where better rooms are available, offer upgrades. Guests are invited to use this area as their ‘living room’ and – thanks to the neat design – do so.
The rooms themslves are tiny but well thought through: there are blackout blinds, free Wi-Fi, drench showers with removeable sideheads, storage under the bed and free movies. The rooms are also fun: those blinds are automatic, controlled – as are the movies, air-con and funky coloured lighting – from a touch-sensitive tablet.