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Wedding planner Holly Poulter
Photograph: Andy Parsons. Thanks to Blackburn Bridal Couture

Things you only know if you’re a wedding planner

By Time Out London contributor

…according to Holly Poulter, 30.

Wedding fomo is rampant in London

‘A lot of couples feel like they’re not doing enough to make their wedding unique. They see Instagrammable weddings in places like a clifftop in Hawaii and want to out-do them. Part of my job at Revelry Events is to give people perspective: they don’t need to add things just for the sake of it. Remember why you’re getting married!’

Weddings are easy to plan – it’s people that are the problem

‘Scheduling the wedding day is a big part of the job, but speeches always run over and guests don’t always do what you want them to. At one of our first weddings, some people who had only been invited to the ceremony turned up to the dinner too, and couldn’t see their names on the table plan. The groom asked me to pretend it was a mistake – we had to find tables to squeeze the extra guests on to. And they blamed us, not the couple!’

Weddings equal meltdowns

‘The pressure of putting on an amazing event takes its toll. A lot of family tension and bridesmaid drama can come up. We often find ourselves being a shoulder for brides to cry on.’

Being ‘spontaneous’ involves a shedload of preparation

‘We arranged a wedding in Florence a few years ago, and the couple flew out a surprise brass band. They wanted them to pop out on the steps outside the venue at the exact moment the cake was cut. Me and my business partner Susie were in a bush, keeping our eyes on the cake and the band members, frantically cueing people. But the timing was spot-on and the atmosphere was electric. The planning was worth the surprise!’

Interview by Jessica Brown.

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