Time Out says
Please note, Smack Lobster Roll has now closed its restaurant, but it's still available to order online. Time Out Food editors, July 2019.
Mayfair’s Smack Deli opposite Selfridges is no more, but fans of this street-food riff from the Burger & Lobster group can always decamp to its dinky Soho sibling across the road from the legendary French House pub. The namesake lobster brioche rolls are custom-built for takeaways and they come in three varieties (‘Classic’, ‘California’ and a Japanese-themed Seven Samurai version with pickled ginger and togarashi sauce) – although you can also chow down with a big bowl of rich, warming lobster chowder or a superfood salad on the side. There’s some booze too (a couple of beers and a couple of wines) plus a few familiar soft options.
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