Restaurants Fitzrovia
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 (Christopher Scholey)
Christopher Scholey

The Bloomsbury branch of the long-established Chelsea VQ (formerly called 'Vingt-Quatre', as in '24'; geddit?) opened at the end of 2013 with the same USP – it's open all day, every day, so if you're in the West End and desperately need a chilli con carne at 5am, this is the place to come. The diner-style interior is hidden in a side street off Tottenham Court Road at the Centrepoint end, next door to the YMCA fitness club. The menu has few surprises: all-day (and night) breakfasts, omelettes, chicken caesar salad, steak, apple crumble and custard, and simply but attractively presented. There's also a small cocktail bar, though booze isn't served between 2am and 8am. Importantly, for a bar and diner that stays open after pub and bar closing times and has potential to become a magnet for the drunk, over-refreshed or infirm,  how clean and accessible are the toilets? Spotlessly clean, with trip hazards helpfully marked with police-style hazard tape. Prices are a little high for this standard of cooking during normal mealtimes, but when it is the middle of the night and you're hungry (or indeed the middle of the afternoon), you don't begrudge the small premium paid.  


By: Guy Dimond


Venue name: VQ
Address: 111A Great Russell Street
Opening hours: Open 24hrs daily.
Transport: Tube: Tottenham Court Rd
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Average User Rating

4 / 5

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Decent food and good portions for the prices (although burgers should come with sides such as salad or chips, they shouldn't be extra!) I got the butternut squash and feta cheese salad last night sans cucumber and dressing on the side. Good mix of ingredients and the squash was perfectly sautéed so it was very flavourful. My husband and I also got the sweet potato fries which looked amazing but honestly tasted pretty bland. Still, the menu is pretty broad, so VQ is good in a fix but I wouldn't make a special trip out for it. Our Italian waiter though was efficient and friendly so that was a plus.


Who doesn't love a 24/7 establishment and one that service alcohol and mac and cheese whenever you desire. This restaurant serves fuss free American style grub from burgers to wings, tasty cocktails and amazing desserts. All dishes are reasonably priced and come in generous portion sizes. VQ is established and well known for its 24hr breakfast, brunch and early morning post night out eats but also offers a dinner menu which a variety of dishes from cheat eats to tasty salads. We went for the new lamb burger on the menu which comes packed with caramelised onion, and stacked with feta and pomegranate seeds. With a side of halloumi fries and the cheesiest mac and cheese which was amazing. We shared the VQ salad for some goodness and it was perfect with more feta. So if you love cheese you will absolutely love this place. For dessert we were recommend the sticky toffee pudding and it is super sweet but with the ice cream a perfect little sweet treat to end our meal. There's a selection of cocktails on offer but the punch Bellini was our fave, made with raspberries and it tasted amazing.


Very good value, especially for being so central. VQ offers food 24 hours a day and the food quality for such concept is good and excellent value with great selection. The restaurant has a nice atmosphere too but the service desires better. We had to repeat twice a couple of things and we didn’t get the water asked and we just gave up with this. I would say it's better as a breakfast place but they do serve breakfast all day long. 


Any place you can enjoy breakfast at 7pm is going to be a winner for me! In fact, anywhere you can enjoy a decent dish that isn't a kebab after 11pm is a winner for me - so VQ is doing very well in my books.

The bubble and squeak take on an eggs benedict is a dream - the fluffy potato soaks up the runny egg yolk and the hollandaise and the crispy bacon on top is salty and juicy. The small plates are great for sharing, as are the buttermillk pancakes which are delicious just with a hefty heap of nutella.

Everything is priced surprisingly well. You'd think if you're serving food into the wee hours you'd want to put a premium on (because if you don't like kebabs and are starving at 2am you will pay good money for a decent dish) but most mains come in under a tenner which is incredibly reasonable considering the quality! These restaurants are a life saver for those occasions, but equally so, they're just nice restaurants offering good quality cheap grub with very good service to go with it.


So VQ stands for Vingt-Quatre. Wouldn't have guessed that fancy French acronym. I was thinking, Venue quintessential? Very quick? Voluptuous quiches? Perhaps not. It's certainly not to be mistaken for a fashionable men's magazine or an automobile manufacturer either. Instead VQ is an amazing 24 hour diner; amazing because I can order my favourite meal - breakfast - at any time of day. The Bloomsbury branch is conveniently near the Oxford St end of Tottenham Court Road. The interior isn't remarkable. No major American diner tributes. Service and atmosphere are also a tad lukewarm. But having dined there at both 12noon and 3am, the place keeps clean for its all-night offering. Both food experiences have been simple but solid. Scrambled eggs on one occasion and eggs florentine for the other. Would recommend for a nocturnal breakfast if you're in the area. Otherwise for the day, may want to consider other nearby places in Fitzrovia or Soho.

I've just been here for lunch with a large group. Our food came really quickly and was so tasty - I had the Cobb salad - so good! Staff are friendly and attentive and the atmosphere is relaxed. It is a bit tucked away, but a great place to know about...especially as it's open 24 hours a day.