Shopping South Kensington
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With its rich brown colour scheme and seductive lighting, Becca has a luxurious, decadent feel. Australian founder Rebecca Morrice Williams, a former make-up artist, launched the brand when she couldn’t find the perfect foundation, and is still very ‘hands-on’ in her approach; a key aspect of Becca is its inclusive approach – it caters for all skin colours and complexions. The focus is on achieving a radiant complexion, with a three-step system that begins with primer – a key product here, available in Hydrating or Mattifying versions – and a tinted base of Luminous Skin Colour or Shimmering Skin Perfecter. We’re big fans of the Beach Tint ‘crème stain’ for cheeks and lips, which imparts a dewy, natural-looking glow, as well as the mineral powder foundation. The final step is a dusting of very fine finishing powder. The smudge-proof, waterproof Ultimate Mascara can be removed just with warm water. Make-up artists are on hand to give you a revamp (from £45) or lesson (£90; £45 redeemable against products), and there’s a bridal service.


Venue name: Becca
Address: 91A Pelham Street
Opening hours: Open 10am-6pm Mon-Sat
Transport: Tube: South Kensington tube
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