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Eftychia Georgilis’s airy and feminine boutique brings an interesting selection of designer labels to Hampstead. Spread over two floors are hip, wearable clothes from boutique favourites 3.1 Phillip Lim, Vanessa Bruno, McQ, Sonia Rykiel, ACNE and Peter Jensen, as well as lesser-known but equally interesting names from around the world. Turkish knitwear label Eternal Child is stocked, specialising in gorgeous shrugs and skirts from £100. Accessories include vibrant bags and clutches by Philip Roucou, Jennifer Behr headbands, an extensive range of Comme des Garçons perfumes, candles and wallets, and shoes from Disaya. Customer service and a welcoming vibe are high priorities here.