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David's Bridal

Shopping Stratford
2 out of 5 stars
(41user reviews)

Time Out says

There’s really only one way to shop for bridalwear in London: book an appointment at a boutique, arrive with your mum and, using hushed tones, try on a series of lace-adorned frocks until you settle on one that costs roughly the same as a small car. Well, now there’s another way: David’s Bridal.

The occasionwear superstore has just arrived from the US to occupy a massive, two-floor shop in Westfield Stratford – and it’s all about fun. You can turn up with a posse of pals and try on bridesmaid dresses, look at mother-of-the bride outfits, pick up children’s tutus and top up on tiaras, underwear, shoes, sashes, veils and more – and you won’t feel priced out.

This is a shop that forgoes inordinately expensive silk in favour of high-tech polyester which looks and feels (almost) as good as the natural thing. Among the hundreds of gowns, there’s a dress for every shape and every style – and if you don’t believe it, you can book an appointment with one of the intensively-trained staff who can walk you around with an iPad and show you which style suits your figure, wedding theme and budget.

If a wedding isn’t on the cards, the staff are nonplussed: they actually welcome those hankering after a bridal try-on session (even if there's no ring on it) as their philosophy is you'll get hitched eventually, and when you do, David's Bridal will be your first port of call.

Too desperate? Then just stick to the ground floor where you’ll find a sea party dresses. The range runs from a ruffled purple mini to a sophisticated silver cocktail gown (in sizes from a UK 4 to a UK 30), though prices stay around the £100 mark. Like the bridalwear, the party dresses feature the work of guest designers including the ever-popular White collection by Vera Wang. And in a nutshell: bagging a Vera Wang without having to remortgage your house is what David’s Bridal is all about.



Address: The Street
Westfield Stratford City
E20 1EN
Transport: Tube: Stratford
Price: Mon-Fri 10am-9pm; Sat 9am-9pm; Sun noon-6pm
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Users say (41)

2 out of 5 stars

Average User Rating

2.1 / 5

Rating Breakdown

  • 5 star:8
  • 4 star:2
  • 3 star:2
  • 2 star:5
  • 1 star:24
2 people listening
2 of 2 found helpful

The only good thing about the store is the variety of dresses. I had a very bad experience of buying my bridesmaids dresses there - their customer service is shocking!

- being offered to buy display dresses - but with no discount?!

- didn't have details of my address to send out swatches and dresses.

- took 5/6 weeks to send a swatch.

- had to correct the address details with them several times because they kept writing it down wrong / didn't update system.

- constantly being called to pick up dresses that were organised to be delivered.

- called up to pick up dresses AFTER they had been delivered and received.

- have no record of alterations appointment that was booked (so I'm going elsewhere now).

- sent an email of complaint and didn't even get the courtesy of a response.

It hasn't been a nice experience for the bridesmaids. I would avoid them!!!

2 of 2 found helpful

They completely ruined my wedding dress 3 weeks before my wedding. The picture shows the neckline - the whole dress looks like it was butchered by a blind person! To top this off, they were rude and offered no apology or an acceptable solution or compensation. Only offered to 'fix' the dress, which cannot be fixed without making the cleavage bigger, which obviously I don't want. I now have to find a new dress somewhere else with 2 weeks to go and lost the £700 I paid for the dress and for the alteration. No one should ever have to go through this. ABSOLUTELY DISGUSTING. AVOID.

1 of 1 found helpful

I came here with my 3 bridesmaids at 7PM on Saturday evening ~

I had high hopes and was very excited to visit because David’s Bridal was famous for their vast variety and expertise ~

However I quickly regretted our visit.

Our first advisor sat me down, first thing she said was she was about to go home but another lady will be looking after me mid-way. She asked me some questions such as wedding date, venue, dress ideas, measurements and jotted it all down on a clipboard.

Then she put her clipboard down and told me to follow her to look at some dresses. She showed me several, and I said I didn't like them ~ she seemed to be getting irritated as I turned down each dress she showed to me - as she wasn't even referring to her clipboard. It was like she didn't even listen or care.

She even said "don't put your arms like that" when I had one hand under my chin and one arm across my chest because I was unsure with what she was doing... I felt like I was being scolded like a child!

I was very confused as to why she was not allowing me to browse myself. She was forcing me to follow her around the shop floor whilst showing me dresses SHE thought were nice or were their bestsellers.

In the end she gave up and told us to pick out a few dresses and let her know which ones I wanted. I asked her do we need to jot the numbers down in case we forgot where they were and which one it was as the shop was huge and she said no, that they will pull them out for me.

She left us to do our own thing but kept coming back every 5 minutes to check if we found anything.

At 7:30 ~ we had found only 2 dresses; she scurried over and said "you need to try the dresses on NOW", we said that we hadn't finished looking and she gave us no choice and escorted us over to the mirrors and changing rooms. Telling me it's the bridesmaids' job to look for more dresses!

Then she handed me over to another second advisor who already had another customer...

The new advisor told me to wait in the changing room and to knock when I was ready for my dress.

When I was ready, she handed my dress through the gap of the door and told me to knock again when I was ready to be fastened up...

So literally I had to put the dress on myself without any assistance.

It was a very small changing room; and I had number 13... Which was probably why I was so unlucky.

When she came back in to do my corset she was very rushed then told me to go out the room when I was done up.

My bridesmaids were sitting there with "what on earth is going on?!" faces ~

I asked the advisor for a petticoat to add volume to the bottom of my dress ~ she handed me a thin slip skirt which did absolutely nothing.

I then went back into the changing room and took the first dress off. She took it away and gave the second dress to me to put on.

Then she came in the room and started roughly zipping up the slip skirt and caught the skin on my back. I said "ow", she apologised and quickly continued to do up the dress.

And then opened the door again for me to show the dress to my friends.

At this point I just wanted to leave ASAP so my bridesmaids helped me try on a veil and we tried hair clips whilst we were waiting for the lady to be available to get me out of the dress.

As I looked over there was another bride-to-be who appeared to be having a much better time with a different advisor standing there and discussing what she did and didn't like about her dress and accessories, giving her full undivided attention.

When I finally got my advisors attention she asked if I was only trying 2 dresses today and I said that the first person had rushed me so I didn't even have chance to choose. After hearing this she told me to get changed back into my own clothes and tell her when I was ready so she can help me choose more dresses.

Back in the changing room, I got changed as quickly as I could and left the shop with my bridesmaids as fast as we could so that she wouldn't notice that I had left.

So... The conclusion is. If you're hoping for a rushed, unprofessional, cold and rude bridal dress shopping experience ~ then please make your next appointment at David's Bridal.

I will not be coming to this shop again and will tell all of my friends and family to never come here.

This place was a waste of our time and travel. And complete opposite of what a bridal and bridesmaid dress shopping should be.


Stay away from this place.

1 of 1 found helpful

Brilliant for the prices!

I don't think a lot of people understand the point of David's Bridal. It is a US company designed to offer more affordable options to someone who doesn't want to bankrupt the beginning of their marriage for the sake of a dress they will wear once. The store has a massive range of styles, designers, and all well under £2000. You aren't paying for the appointment, like you would at a designer boutique, and yes there will be other people there trying on dresses as well. It shouldn't be a shocker that other people are getting married too! Your assistant might have to help someone else at the same time but she is just there to help, not make the decision for you, she isn't a mind reader so communicate your needs. I bought my dress at a DB in the states a few years ago and then attended an appointment with a friend at Stratford. It isn't a fairytale realm where you walk in and receive spa treatment. The prices are incredible and where else can you buy a dress there and then if your time is crunched or the design is discontinued? The staff is friendly and the range is incredible, just remember it is American so leave your stuffy ideals at the door!

1 of 1 found helpful

Do not waste your time with this place. It is horrible. I ordered a bridesmaid dress for a friends wedding, little did I know at the time that I was pregnant. They make you sign a form for special orders saying there are no refunds, but you'd think there would be an exception for pregnant women, given that it takes time to learn you are pregnant! The only remedy they offer you is to exchange the dress for one they have in the store, so you may be forced to exchange for a dress that is totally different from the on you ordered or to pay IN FULL (I asked about paying for a new dress at the store cost. No luck.) The one good thing they offered was 'free' alterations, however that apparently doesn't include shortening a dress if you are forced to get a long one because it's the only dress in the store in the right colour!!! So you get a dress you don't want and still have to pay for alterations. Great. So I am now sitting here waiting to get a dress altered and it's been 10 mins past my appointment time and no one has come to get me yet. Terrible customer service, and no sympathy to pregnant women....there are much better places to spend your money!!

The whole team and especially my consultant, Cristina, were delightful. The dresses are stunning without having to spend a fortune and in a wide diversity of models. The Team creates a wonderful experience for this one's in a lifetime event, and the store is spectacular. Don't forget to ring the bell when you say yes to the dress!

My daughter had the most horrendous experience at David's Bridal Birmingham. The dress she picked was lovely but the customer service in the alterations department was diabolical. Firstly our appointment ran over an hour late with no apology, the appointment was rushed and not personal. Follow up appointment there were holes in the illusion net on the back. Third appointment, the dress was now 4 inches too small! No apologies, no owning up to mistakes, accused my daughter if putting on weight. I would avoid them at all costs or, if you like a dress, get it altered somewhere else professionally as David's Bridal is anything but.

My friend (the bride) had booked me and the bridesmaids in for a dress fitting in the Stratford shop. They sized me and the other bridesmaid up and calculated on paper cm's to UK sizes, firstly if you want to feel crap about yourself go to Davids Bridal. Our stylist seemed nice, however, she sized me three times bigger than I am. I am a size 12, occasionally 14 and she sized me as a UK18. Firstly I felt as if I was going to cry in the shop there and then. Every dress I tried on in a size 18 swamped me and she had to pin back several times. I tried to collect a few 14's and put them outside my dressing room to try on and every time I went to the rail they had gone and been replaced with 18s and even size 22's. When I finally managed to try a 14 on after protesting so much, it was still too big and had to be pinned back. Do they make money on alterations?? I was not allowed to try on my size and was humiliated and infuriated. Also I recently got engaged, they have lost a customer as I will NEVER go back to David's Bridal.

I went to DB Stratford in October with my mum and 2 BM's. We arrived onetime for our appointment and were told to go upstairs and look at dresses. 10 minutes passed and we had looked at all the dresses and were just standing around in the middle of the floor waiting to be called. 2 members of staff walked straight passed us and went to an older bridal party who were standing around asking if they were ok or needed any help-- they had already been seen. So annoying so I went downstairs to ask what's happening with our appointment. We were then finally called.

Israel looked after us very well and honestly if it wasn't for her I would absolutely hate this store. I wouldn't recommend bringing more than 3 people on a Saturday because it is busy. The set up is nice and still became a nice experience. She helped me try on about 6 dresses and gave me a wild card dress which I loved- and ended up buying. She worked out what I would like by talking to me and getting feedback on each dress from both myself and my party- really amazing skill! I couldn't decide between 2 dresses the manager came over and tried to sell me both- the same woman who cleanly ignored us in the first place when we were waiting. She tried to take over the sale. We left and said we'd book another appointment. I really didn't want to buy anything from her. In hindsight I wish I had just bought the dress from Israel.

Booked a second appointment for end of November called up, booking was easy and the lady was really nice.

On arrival I only wanted to try on 2 dresses- although I knew which one I wanted. I was served by Marssela she brought the dresses put them in the dressing room and left. The dresses are heavy with lace up backs- I didn't know what was happening. 5 minutes later she comes back and I ask her why she isn't helping to put the dresses on and she says that they are not allowed if we don't give permission! Why she just left and said nothing then gave me that lame excuse is beyond me. It was 6.30 so I imagine she was just being lazy after a long day. She puts the dresses on and I decide on a dress. I explain to her that I want a UK size 10 (I'm a 12 now due to some health issues) but am naturally an 8. My wedding is in 10 months so plenty of time to naturally go back to normal. Everything is good we go downstairs and I paid in full for the dress and dress bag (£5). I was told the dress would be here in 8 weeks plus.

Week before Xmas I get an email saying my dress is ready for collection and I must collect within 7 days. I'm shocked as its almost Xmas and the dress is at least a month early!!! Again called to make an appointment, great service on the phone. Asked if I could come after Xmas as Stratford is not close for me and well, it Xmas and I'm busy. Was told that's not possible and I need to collect the dress. I was fine with this and inconvenience but not an issue.

Attend an evening, after waiting for 20 minutes (they had issues finding my dress, despite me checking this with them on the phone because of how early its arrived) my dress comes out and I'm so excited. That ended when I saw that the dress is a UK size 12. So I explain to the lady on the desk that the size is wrong, it should be a UK 10. She says no check my receipt which has US sizes and says that I ordered a 12- SERIOUSLY. I refused to accept this as I know full well what I wanted and if the sales woman didn't listen and they are hiding behind US sizes that's not my fault. I was told that there is nothing I could do. They called Marssela and she kept insisting that I asked for a 12. She left no notes on the system so because of her laziness and incompetence I'm wrong. I spoke to Tanecna who I think is the downstair manager and showed her photos of my body size just a few months before and years going back explaining that there's no way I would ask for a 12 when it's not my normal size and I'm only this size due to health issues, which are now being managed. Tanecna seemed like she understood and was empathetic. She put the dress on me which fits really well now- BUT this won't fit me on my wedding day 10 months away. I've already gone down to a 10 naturally and I'm now less than 9 months from my big day. Tanecna said that they only exchange if I drop more than 2 dress sizes- there's no way I'm going to be a 6 (nor would I want to be) so I'm screwed. She offered me 50% off accessories and I left taking away a dress that will NOT fit. One of the reasons I chose the dress is because it didn't need any alterations. Well now I'm looking at serious alterations. Its a body fit mermaid dress with big tail so entire top to thigh will need to be taken in. The dress also arrived seriously creased so steaming costs too. They said that they would steam it for free if I get alterations- like I would seriously trust them with alterations when they couldn't even order the dress correctly. 

My advice if you go here double check the UK/US size conversions yourself and ensure that they have listened to what you have asked for. Do not pay in full- if they screw it up then you'll be out a deposit but at least you won't have a dress that will cost £100's more to alter to fit when if they had just ordered the correct size alterations wouldn't be needed at all.

What started off as a really good experience with Israel, who was absolutely amazing so helpful and really helped find the perfect dress turned into a horrible and very expensive experience. 

I am utterly disappointed the correct solution should have been to apologise for the misunderstanding and reorder the correct size- I have so much time before the weeding - But no, it made more sense to argue with me the paying customer take my money and say theres nothing that can be done. I think they do this so you have to get alterations to increase their revenue and profit margins. 

It's understandable why they have so many issues- the service is inconsistent. Tanecna tried to resolve the issue and was lovely really empathetic but only after I had to prove my normal size. Sad that they have a few good people clearly wasting their talents with this company and being let down by lazy, unethical staff. 

If you go there, I highly recommend asking for Israel- she is a true talent and has great service.

Such a shame as I had wanted to order 6 BM's dresses and my mum and MiL's dress here but no way I would trust them now. Their failure to rectify a simple issue loss them revenue greater than the cost of my dress- quite stupid really

Please beware of buying from this store. 1. Be warned there is a no refunds policy, which they avoid telling you about throughout your appointment. This stands no matter how badly David’s Bridal mess up your order by the way - there are multiple customer reviews of DB sending the wrong colour, size and dress, missing the wedding date deadline altogether and still refusing to refund customers. I was rushed though a questionnair at the start of my appointment and told it was just a few questions about my wedding day. I was in fact waiving my rights to any refund unbeknownst to me as I was hurried along to my appointment having filled in questions about bridesmaids and colour schemes. 2. I was heavily pressured into buying my dress on the day and told there wouldn’t be enough time for alterations (my wedding was over 3 months away). Apparently even a day’s wait to decide wouldn’t work. 4. I was later told alterations would cost a third of the value of the dress minimum. From what I understand from other reviewers DB appear to order the wrong size and make a lot of money on altering your dress. I can see from my order it is one size too big already but they are adamant it is correct. 5. Upon payment treatment changed entirely for the worst - no comment or appointment for alterations. I called within 24hours to cancel my order and was told only then that I had an alterations appointment some time in 8 weeks - no specific date and contrary to the immediacy of the situation in their sales pitch. 6. My partner and I called separately numerous times to speak to a manager and ask for a refund, which I was told was not possible and that I signed any right to this away in the form and there is no going back. My partner, friends, family and I will be sure to warn everyone we know about the malpractices if David’s Bridal. Please do not leave such an important and expensive decision in the hands of people who do not even see you as a consumer with rights, let alone someone who is planning one of the most significant days of their life xx

Customer service of David’s Bridal is terrible !

I think when all goes well, it is great but when they mess up… they are unable to fix it efficiently !

I ordered my dress on March 2017 for a wedding on October 6th, 2017. 

Before my order, they told me the dress would arrive on August 20th at the latest. 

(of course I did all my wedding planning according to this information)

On July 7th, I received an email saying that the dress arrived on store. 

I had my dress shipped to me. When I opened the box, it was the wrong dress (wrong brand and wrong size!!)

I contacted the store directly, sent photos as requested 

I had to contact several times the customer service by phone and emails to get an answer about my situation.

David’s Bridal sent UPS to take back my wrong dress and told me they re-ordered my dress.

Before re-ordering my dress, they did not check when it will arrive on store. 

Problem is my dress is a special order as it is extra long, then it will take more time to arrive. 

One manager told me she would do the best to get it for August 20th

Today, as I did not have news from them, I called and learnt that the dress will arrive on October 1st… For a wedding on October 6th

This is a big joke, they cannot be serious !! That’s a BIG NO for me !

(of course, I had to call to have this information, otherwise, nobody would bother to contact me )

Then they offered to send me the dress in regular length for Tuesday August 22nd. 

BIG NO again !

If I ordered an extra length, it is because I am tall and will have heels with 8cm. 

What do they want me to do with a regular length !!

They messed up twice with the order of my dress

I really have the impress to be played around.

Obviously my dress won’t arrive on August 20th as it was agreed TWICE, then I just want a full refund of the dress to go somewhere else. 

From the beginning of this issue, it was a DISASTER. 

Communication is very bad. EVERYTIME I had to call them to have update. 

Solutions offered are out of interest and unacceptable.

Honestly they give the impress that they really don’t care and take problems not seriously 

Now I just want one thing, the full refund of my dress and end of story. I want to forget about this terrible experience

Unable to keep up with commitment. 

I am really sick and tired of David’s Bridal ! Big shame on you

Helene. O,  very unhappy customer 

After having a dilemma about choosing my Bridal dress I cannot thank the ladies at David's Bridal shop enough - Marverly, Debbie & Karen. They looked after me and I was able to find my perfect dress!

Been in Stratford today and after read a lot of bad review I was really scared but my experience was absolutely fantastic. I was served by a lady call Challie . She was amazing and even are really busy on week end she was impeccable with me. No pressure and she let me to try what I want.i bought it my dress even without spend a fortune. 😊

I went in to David's bridals yesterday the experience was amazing, it was just me and my daughter and we where served by a young lady called Sara, so attentive and lovely. She helped me with choosing my dress right down to getting the right colour and the perfect underwear. I chose my dress from David's bridal and it's on special order, so I will get it in March as my wedding is not till July, every bride should give herself at least 9 months before the wedding to find that perfect dress so if you do need alterations and other stuff done you will have plenty of time to get it just right. I have to say I recommend David's bridal 100%.

I've got mixed feelings. On the one hand, the staff are really friendly and the prices are incredible. On the downside... I bought my dress in February. I wanted a mermaid shape and they assured me that they could alter it to do this (they put in pins etc. to show me what it would look like and I loved it)... they then failed to order the dress when I paid for it, and I found this out when I came for my fitting in May/June.

It was ok though, as they reordered and we rebooked my appointment (and they gave me a £50 voucher as an apology). However they were unable to make the changes to the dress as originally promised. I'm getting married in a few weeks and it's a nice enough dress... but it will probably be the most expensive dress I ever own and I so wish it had been the dress I dreamed of... but sadly not. I have office dresses which play much better to my figure, which is sad... but hey ho.

If you're fairly relaxed about the dress then this is a good option. However if you're looking for the perfect dream dress that makes the most of your figure, then go somewhere else. I just wish they'd been more upfront and honest with me at the beginning :(

We have just had a wedding dress fitting at David's Bridal in westfields Stratford City. The fitting time was moved because of the late arrival of our allocated staff. However, the lady that did see to us. I think her name was Pricilla was amazing to the last detail. She helped my sister pick out the perfect set of dresses and tended to her every need which finally led to my sister making that ultimate decision on her chosen dress. This was quite an emotional experience. And very overwhelming but also very amazing for my sister.

However, after making the decision to purchase the dress we went downstairs to be greater by the floor manager, who unfortunately had no customer service skills at all. She was overly direct in regards to payment. We were not told that of payment methods and was unaware that we had to pay the full amount there ad then. Which was fine, money was not the issue. The issue came in the manner at which we were addressed. She did not congratulate my sister of making her choice, she did not even seem remotely interested that my sister had made quite a huge decision and to be honest she did even seem interested in being at work. I was quite happy to walk out the shop and forget buying the dress. The experience was absolutely perfect up until the point of interaction with the floor manager. Very disappointing!

Please do not go there, I'm a bridesmaid at the wedding of my friend, we went there together, my friend trying on wedding dresses, and I with another colleague dresses for bridesmaid we bought dresses, but at Home I changed my mind I found it's not every comfortable,each of us so had bought something and put away or return to shop.ok then I wanted to give a dress back ( cost me 130 not worth the price) I l was discovered that I can only replace and they offer me credit note and the money does not come back like a refund!!! I'm angry because been kept this information no one at the counter buying this dress did not mention THAT!! I feel cheated no one at the time purchase didn't give me the information if that notified to me I'm sure of it didn't buy , and on top of that lady in the shop she told me that everything is written on the receipt! I said that so but already after the fact and after purchase !!! Big mistake! I'll just add the dresses are very poor quality and not for the valuable, you can buy great dresses in other store example: Coast- less price great product!

Had tried here looking for my wedding dress and not only couldn't find any dresses worth trying my assistant was awkward, obviously unhappy with her job and lacked people skills which is difficult when getting half naked trying dresses on. Could really only laugh at what I tried on and her approach.  In the dressing room next door to me a fellow bride was trying on dresses while her young son offered to help do her up as her assistant was nowhere to be found and customer wasn't a priority. As much as I didn't wish to return I was having trouble finding dark green bridesmaid dresses aside from what was online, which I didn't trust to buy and knew David's had.

Undoubtedly, the dresses were lovely however one of my two bridesmaids was gently encouraged to order a bigger size as apparently the dresses she was trying on would be stretched due to repeated fittings. Having read the reviews about staff pushing people to order larger sizes so that they could charge for alterations we decided to stay with the original sizes. I had also been concerned about the quoted time frame for dresses to turn up but was assured they would arrive before wedding which they did (thank goodness) although at different times. They both arrived well in advance of a month before I had been told they would be there which relieved much of my stress. The first turned up a little over a week later and before taking it I was asked to sign that I had collected it I was asked to check it over. There were no issues apart from all the creases which I chose to ignore as I knew the dress needed to be shortened anyway before the wedding and would get creased in that process. The other dress turned up a little over a week later and again the same thing, there was nothing wrong with it but it had so many creases it could not be worn at a wedding until steamed. This may have been understandable if I had bought cheap bridesmaid dresses online however having spent a significant amount of money on Vera Wang dresses from a large bridal retailer I didn't need or expect to have them turn up in a state that suggested they had been thrown in a corner scrunched up. Obviously, staff  could see all the creases (no I wasn't  nitpicking) and didn't offer to steam the dresses themselves which reveals this is a standard they are happy to operate at.

Interestingly, I received both dresses in under a month ( I had been quoted up to 3 months which I never understood as they are generic sized dresses). When both girls got them home and tried them on, both commented that they were larger than the 'stretched' version they had tried on in the store although they were ordered in the same size and it is unlikely both girls had noticeably changed size within the month. One bridesmaid suggested the removable waistband on the dresses they tried  on may have been a smaller size so BEWARE. They are beautiful dresses which girls and me are really happy with although that may have more to do with Vera than David's.

There are numerous other customer relations issues which I haven't included here but having read the reviews I was prepared to deal with them in order to get the right colour dresses in a style that made the bridesmaids happy.  I didn't wish to give David's my business but obviously did as i felt I had limited options, I certainly wouldn't recommend them but if you do choose to go there, do so with caution. You deserve to enjoy this special time in your life x

I'm only giving a two stars because the dresses are lovely but if it was just about the customer service would have been one star or even half (if that was even possible). Went for my alteration appointment today and wanted straps to be fitted and then they said it should have been in that small plastic bag and I said yes it should have been but I just bought this last week so they sold it to me like that. I was shocked and I was more concerned that would mean that there won't be straps fitted and asked if they had any spare. The lady said she will have to speak to her manager and I don't know what was said because he came to me with no greeting whatsoever and said a snarky comment "what are we supposed and to use for straps" and I was like "you tell me, I was sold the dress like this with no straps included". I don't know if they thought I was being genuine or that I was getting annoyed and not going to back down from the situation but they decided they did have something in stock to use. I paid for straps, dress being taken in and bra cups which came up to a total of £45 which is mo e than I expected but if the service was brilliant I wouldn't have mind so much as it was for my bridesmaids dress.

Then it was deciding the collection date - I was given two dates (weekdays) so I was like I will come and collect it after work but no I have to have a scheduled time. Everything is so ridiculous and laughable. Again if the customer service was excellent everything would have been bearable with the price and the collection date thing but no it alas it wasn't. Maybe if I came with a big group it would have been better (not that I couldn't handle it myself).

My sister wedding next and unfortunately I cannot recommend coming here.

I was very happy with the experience of trying on dresses at David's Bridal. Debbie was my advisor, she was knowledgeable, made good suggestions and listened to what I had said I was looking for. She was clearly experienced and cared about her work. There was a wide range of dresses and sizes and there was no saccharine cloying spiel that I have had to endure in other boutiques.

If you are looking for a personalised service don't go there.... I booked 5 weeks in advance and when I arrived was told I would be sharing a stylist/consultant and it all went down hill from there.

I wasn't recommended any dresses to try on, simply put it I had to pick my own, then was told that I couldn't try half of them on as they wouldn't fit, I'm a size 14 UK so not that big, waited around for my consultant, the consultant constantly got my name wrong and then resorted to calling me princes and then felt pressurised into a buying a dress.
ALSO watch out as they will try and get to to order a large size so they can charge you more for alterations!!!
They also don't tell you there is a no refund policy until after you have paid.
And then if you do change your mind like I have the consultant tries to guilt you into retracting your complaint so they don't lose their commission - its 4 days later and had no reply to my emails

I wish I had seen this page earlier! My wedding dress was completely ruined by the alterations made and there was no time to do anything as I noticed the additional problems on the day!

I was misled both times I went there to find a dress. On both occasions, two different sales reps reassured me that the dress' train could be lifted by loops as I told them I did not want a train. Of course, I trusted the experts! I paid £188 for the alterations and I found that they were trying to add alterations that I didn't need (the initial amount was £354 which was ridiculous so got it down by taking out the unnecessary work). When I went to pick up my dress, I saw that the threads where the buttons were placed were very visible. The lady had to go and fix it on the spot but still not much changed. The lady told me that the ironing could fix it.

On the day of my wedding, my hair stylist saw that there were pulled threads at the back of my dress. Apparently, the train was too heavy to be lifted up properly. Nothing could be done at that moment. Most of my guests noticed of course and kept trying to help me fix it! They ruined my dress and made me cry on my special day! I haven't received a reply to my complaint yet on which I attached photos! Many of my friends who are getting married have been warned not to go there; after all, after having seen my dress, they had already decided to stay away.

Don't waste your time!

I went to David's Bridal today looking for bridesmaid dresses. Two of my bridesmaids had travelled significant distances, one from Devon the other from Salisbury, and I live in Leeds so we were really keen to find 'the dresses'.

I was initially disappointed as the day before the visit I received a call telling me my 3:30pm appointment had been moved to 4:30. No 'would that be ok?' Or 'would you mind if....?' I called and explained that actually this wouldn't be convenient as we had other plans, to which the lady I spoke to said it would still be ok to come at 3:30, she would just write a note next to the appointment. We arrived therefore at 3:30 where it was again mentioned it should have been 4:30, I reminded them of our conversation and she said that was ok. We then waited around 10 minutes before anyone came to help us. I was asked to look around but not to touch any of the dresses! (This is very difficult as they are all crammed so tightly on the rails!) Finally someone came to help us but said she was just getting us started as our stylist was upstairs with another customer. The girls tried on lots of dresses but I have to say, for the price they are, they feel very cheap and poorly made. On most of the dresses the underskirt crinkled and was clearly visible. Our stylist never turned up and I was having to run in and out to get more dresses. Finally we were told we had five minutes left, despite the fact it was 4:55 and the shop didn't close until 9pm!

Earlier that day we had tried on one dress in Monsoon. We went back and received the fabulous service we had earlier in the day. The dresses were cheaper than David's Bridal and felt much better quality. Basically, don't waste your time going here!

After trying a number of bridal boutique stores and checking online, I can honestly say that David's Bridal was by far the best contender. 

The store works by an organised and well managed system. This system allows for staff that have not worked with you to understand and pick up on where another member of staff has left off. 

I went to the store sometime in December after looking online and finding a dress that I liked. I arrived at the store and was greeted by friendly staff who introduced me to a wonderful member of staff, Laura. Laura was extremely helpful and persistent in making sure that I was 100% happy with my choice.  

I will be going for my first fitting next week to start the alteration process and I am very excited about this :). So far so good with David's Bridal!

Ordered a bridesmaid dress exactly the same size as the one in the shop in a different colour but didn't fit when I came in for the fitting a few days later.  Assistant and supervisor agreed my measurements were the same but insisted I had to pay for the necessary alterations because the fault "wasn't theirs".  It certainly wasn't mine either but I had to pay.  I wrote a letter of complaint to the manager but never got the courtesy of a response.  My advice is to steer well clear.

I've got mixed feelings about the store.

My initial appointment (nov 2014) I couldn't fault, as it was a Friday morning it was quieter than it would be on an evening or a weekend so it was just me and my mum along with another bride so we had a lot of mirrors available to us. Toma our assistant was very helpful and we were in there for at least 1 1/2 hours and I tried on at least 5 dresses some twice ( I had a note of the ones I liked from their online look book so it meant they could check if it was in store for me to try). Toma made suggestions in regards to adding coloured sash or a particular type of veil. I was under no pressure to buy on the day, they were happy for my mum to take lots of pictures and we made an appointment for February (2015).

My 2nd appointment I made for a Saturday so it was a lot busier in the bridal area (not helped by having to share a mirror area with another large bridal partner) my assistant didn't appear quite as good as my initial one, as in she seemed more keen for me to pick new dresses rather than the two I had narrowed it down to at the previous appointment and was putting me in a size 16 petticoat, smaller underwear and flat closed shoes even though I had pointed out that on my previous visit I had been wearing the size 14 and open toes low heals (thankfully my mum was able to find the same shoes I had previously tried on, in the sale area downstairs so I got them at a bargain £15 rather than £85) I had decided on the dress, petticoat, veil and shoes. However when paying for them I had commented that I would prefer the size 14 petticoat to be told I'd be better with the 16. When asked if it was too big when it arrived could I exchange it for a 14 I was told that they would just alter the petticoat. When asked for the cost or price list of alterations I was told that they didn't have one and would have to make an appointment with the seamstress when the dress arrived.

After my 2nd appointment I had also arranged an appointment for my bridesmaids to try dresses, the appointment was running late and was in the smaller changing room area on the ground floor so there wasn't much space to wait and was very busy with our assistant working between us and another wedding party, so it ended up with me going to find dresses for my bridesmaids to try on and helping them in and out them. Whilst there was a wide selection of dresses there wasn't a wide selection of sizes so there was only a few dresses that my bridesmaids could both try on.

We were told that my dress would take 8 weeks and my maids would be 20 weeks which was fine as my dress was going to get altered in Scotland and my maids are planning on getting them priced and altered by David's bridal.

6 weeks on I got an email to say my order was ready and needed to be collected within 2 weeks or delivery within the EU could be arranged. I replied twice via email, asking for it to be sent to parents address and got no response after a week so I then called to check if my email had been received and to make the request again to initially been told by the assistant that she didn't think my dress could be sent to my parents address as she didn't think Scotland was in the delivery area! After she had checked with a supervisor and was told that delivery would be arranged.

As she hadn't taken any payment details for delivery I called back the next day to check that my dress was definitely going to be delivered as well as confirming that when my bridesmaids dresssed arrived we would collect them (presuming that the dresses had not arrived) as they wanted the shop to alter them. The assistant called me back to let me know it was packed ready for delivery and took my payment details.

A week on the delivery arrives at my parents home for it to end up being my dress and the bridesmaids. Fortunately I'm going home and I'll be able to bring their dresses back with me to arrange an alteration appointment.

So If you were thinking of getting your dress and other outfits from here I would suggest that you note the dresses you like from the website and try for a weekday appointment if you would prefer more individual attention.

Picture the scene. You're in Primark. It's three days before Christmas. Clammy women desperately paw at £10 dresses as disinterested staff battle a Sisyphean task, scooping clothing off the floor and onto racks as they look around with dead, dispassionate stares. 

Except it's not Primark. It's a weekend in March, and you're at David's Bridal, where the dresses cost upwards of hundreds of pounds, not tens. 

I'm inclined to believe that shopping for what is likely to be the most expensive dress of your life should be a pleasant experience. Not so at David's. Unless you're into stained gowns and dreadful customer service, best give this place a swerve. 

The final straw was being forcefully ejected from our fitting rooms twenty minutes into an hour long appointment, with the sales assistants suggesting we squeeze the four of us bridesmaids into one cubicle. 

The only saving grace? You can take photos. Not that you will really want to, as you're packed in so tight you'll just end up with a lot of shots of yourself in a bad frock with other women's arses in the background.

(Our bride found 'The One' at Pronovias. If you value your sanity, and want something truly special, go there.)

Very poor experience with buying a bridesmaid dress at the Stratford store. One star goes to a decent experience in-store which changed the minute we left. I had to chase every follow up detail repeatedly, with staff saying they'd call me back or send what I was asking for (in one instance a receipt that had never been emailed) and then doing nothing. When the dress eventually arrived they'd ordered the wrong one. We resolved to keep it as time was running short but I called to complain and discuss the problem with one of the managers; she made all the right noises and was very apologetic on the phone and promised to call me back when she'd spoken to her boss, then never did! Given the nature of my original complaint, this was astonishing. I am only thankful I didn't buy my wedding dress from there. Do yourself a favour and shop for your special day somewhere that actually deserves your money, it isn't here.

I was excited to be looking for my wedding dress and nervous about spending a lot of money of the perfect one, but I can certainly say that this store will not be getting my money purely on principle. They rushed me into trying dresses on within my slot time, didn't give me any expert opinions or any accessories. I was trying on dresses alongside other brides to be feeling flustered and not very special at all. Considering the dresses were within the average range, I felt like I was in the bridal version of Primark.

An absolute let down and disappointment for driving all that way.

Don't bother......go somewhere that knows your shape and style, won't rush you away and will make you want to spend your money on the dress you'll walk to your husband in.

made an app at strattord Davids bridal soon as you went in the staff was very friendly you where given a form to fill in then had to wait for your asst to take you up stairs my daughter was taken to be measured then we where told to pick three dress. i had to ask what style and shape would suit my daughter then we would know what to look daughter is a plus size so they should have her size to try on every dress we pick didn't have her size. we ended up with three which my daughter was not keen i felt stressed has we only had an hour. and time was running out.the dresses where put on in a rush i had to keep asking what accessories would go with the dress, the asst just picked a random veil and said that's experience there was horrible. my daughter said she didn't feel important. it was get the dresses on and leave.then the asst said her next appointment was here so we where rushed out to the till area given the numbers of the 2 dresses she liked.i told my daughter im glad i kept my card in my purse as they would not be getting my just ruined the day. was expecting to purchase a wedding gown came out empty handed.

going some where else. 

I visited David's bridal this sunday and was greeted with many friendly staff faces. The introduction was friendly and the conversation was relaxed, so far so good i thought. I was told i could pick out three dresses from the rails in the first 'round' in order to leave enough dresses out for other ladies to try. Trying on the first dress was the start of quite a few disappointments, it was from the Vera Wang collection and was surprised that the quality of materials used wasn't as good as I was expecting, this led me to think that lesser quality materials were used to keep the costs of a 'designer' dress down. The following two dresses were....shocking. I can honestly say that the lace could be used for someone's net curtains! My mum decided to take a couple more dresses from the rails for me to try on, unfortunately the hems and stitching showed through the material, and the skirt used to bulk up the dresses felt horrible around the legs. I was aware that time was running out but asked if I could try on a beautiful beaded number from the manequin display, the assistant was gracious and kindly let me try it on. Out of all the dresses the beaded one was my favourite and told the assistant so. As soon as I went back into the changing rooms I was told I had 3 minutes of the appointment left and immediately felt rushed and stressed I hadn't really had a chance to re-try the dresses on. My final disappointment was when the assistant wrote down the dresses I had tried on, along with their prices but didn't include the details of the last dress, this made me feel as though she assumed we couldn't afford it. I took a look at the cost of the dresses she did write down and can honestly say that i'd prefer to spend a little more for MUCH better quality in an establishment that actually cares for the quality and gives you all the time you need without rushing you. Overall the staff were friendly, the store was lovely, but the dresses were less than average. 

Bit surprised at some of these reviews. Went to David's bridal in Stratford not really knowing what I wanted, so just went to try things on with a friend. Consultant was amazing (Toma I think her name was), pulled out various dresses in various shapes so I could try on and then pulled out more once I found the shape I liked. Fell in love with a dress, but didn't want to buy without my mum, they weren't pushing me to buy at all, not compared with the other shops I'd been to around Oxford St. They had no issues with us taking tonnes of photos as well, in fact they encouraged it so we could think about it later. It also wasn't intimidating, compared to some of the other shops I'd been in.

Booked in for another appointment with my mum and sister, they let me try on even more dresses. Bought the dress I fell in love with at the first fitting, and they even knocked some money off for me. Went back when the dress arrived for my fitting, and although it was one of their last appointments of the day, they were still helpful, although a little slow because most the staff had gone home. They even let my bridemaids try on dresses even though I hadn't booked them an appointment. We ended up buying the bridesmaids dresses too.

The dresses definitely  did not look cheap, but granted I was looking at the higher end of the dresses available (Zac Posnen, White by Vera Wang and Oleg Cassini).

Going to pick up my dress following the alterations in a couple of weeks hopefully it is ok. But advice to all brides, give it a go, there aren't that many high street bridal shops of this quality (believe me I looked...) and you might find your dress!

Either these reviewers are talking about the wrong store or things have changed beyond recognition!! I totally disagree with the earlier reviews. I went yesterday with my mother and two bridesmaids for a 6pm appt. We received a friendly greeting on arrival, filled in a brief questionnaire and were introduced to our consultant called Kirsty. She was very friendly and helpful, listened to what the girls were looking for and they tried on a variety of styles and colours. There was no pushiness, just warm, fun, friendly conversation with lots of giggles from the girls changing room. We were there for nearly two hours and were spoilt for choice. The quality of the dresses was superb, and I trawled Oxford Street before the appointment. My mother used to work and make dresses in a bridal store so was there for her experience and opinion on the workmanship of the dresses. Davids Bridal also offered shoes that could be dyed to match the dresses and there were other shoes already available to colour match the dresses. You could add on sashes with or without embellishments, a large selection of jewellery, tiaras and other accessories. We finally settled on two deep purple dresses with matching shoes, tiaras, necklace, earrings and bracelets,but the girls really were spoilt for choice!! In a way I was sad to have already purchased my wedding dress in September before the store opened. I couldn't fault the store both on presentation and on customer service. We have a final trying on appointment in July as my wedding is 1st September this year. I wouldn't hesitate in recommending this store to anyone and will certainly go back for party dresses or anything else I may need in the future. Everything under one roof and sorted in one session. We even came away with colour swatches that I can use to match up my bouquets, chair sashes and table runners. Well done Kirsty and Davids Bridal - one very happy bridal party - top marks from me and my girls!

Overall I hated my experience at Davids Bridal the staff and the managers were absolutely appalling and not very helpful! The dresses look cheap didn't see anything that I would certainly wear on my Wedding day. The only thing they had going for them was the store. The Customer service was very bad and I felt like I was constantly rushed and just forced into buying a dress! After I left they had the cheek to call my phone two days later asking me how I got on I just told them to piss off! Will never be going back again!

Was really excited about going to Davids Bridal to buy wedding lingerie and possibly a veil. However the lady who served me put me in totally the wrong size bras and didnt know how to help me at all! I was willing to spend upwards of £100 in their store but left with nothing feeling let down and deflated. I dont reccomend going there. Absolutely stunning store, but the staff are awful.

Did not really enjoy my experience however this seems to be a common as I took a trip with the girls to London to spend a day looking for dresses and found the level of service throughout the dress shops was bad. Getting married in July 2014 and still looking.

Afraid I found Davids Bridal unfun and unfriendly further more our assistant and the manager were like robots repeating very americanised speech, pushing the hard sell of taking your dress home today, so you can ring a bell in the store?! not sure if the service and structure is a bit too in your face for most uk brides who are discerning when quality and our hard earned cash is concerened. As for the dresses I was allowed to pick from 3 to try, all of which really did look cheap in comparison to the bounties I'd been to. The prices are not really less than normal boutiques I have now chosen a gorgeous Sottero and midgley number for £1295 the closest equivalent dress in Davids Bridal was the same price however the lace was shiny so suspect nylon based, the dress as all three I tried had no substance to them. I was so disappointed, however it helped make my decision the next day I went back to the nice local boutique and chose my much better quality and same priced dress.... I can't wait for it to arrive.... Maybe Davids Bridal is best suited to brides in a hurry?

Took me ages to find the perfect wedding dresses finally after many trips to diffrent outlets found the one on only 2 months now!!!! :/ Will have to let my girlfriends know about your place sounds very good.

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