Kiehl’s flagship

Kiehl’s started life as an apothecary in New York's East Village back in 1851, and as it heads into its 175th year it has opened its first European flagship across two floors at 43 Carnaby Street. Andy Warhol was a fan and the brand famously sponsored a 1988 expedition up Everest, so it’s earned the right to show off a bit. And show off it does. Start at the Brew Bar, which matches ingredients to your mood and your skin worries, then get a Derma Reader analysis to find out what’s really going on with your face. There’s a photo booth and custom screen printing to play with, and the whole upper floor is a content studio for creators and community events, so keep an eye out for what’s on. Stock up on the cult Ultra Facial Cream or a tub of Crème de Corps, and hang on to your empties, because bringing them back earns you loyalty points.