M&S and Oxfam Shwop Shop, Ellie Goulding donation, Press 2013
M&S and Oxfam Shwop Shop, Ellie Goulding donation, Press 2013

M&S and Oxfam Shwop Shop

Advertising

Time Out says

For the chance to reduce landfill waste, raise money for Oxfam and get up-close to celebrities, look to this charity pop-up in M&S. Donate (or 'shwop') an unwanted item of clothing, and then browse through red carpet numbers (dropped off by Alexa Chung, Ellie Goulding, Jo Wood, Zandra Rhodes and more), as well as vintage pieces from St. Michael's 1928 collections. Joanna Lumley, together with a host of other big names, will man the dedicated celebrity booths, and each item will be digitally outfitted with its own A-list history a la Jo Wood's vintage Susan Strong dress which was apparently purchased whilst touring the USA.

Details

Address
Price:
Entry requires you to donate one piece of clothing
Advertising
You may also like
You may also like