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Pauric Sweeney

Shopping Mayfair

Time Out says

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On a quiet back lane just removed from the bustle and extravagance of Conduit Street and New Bond Street lies Irish accessories designer Pauric Sweeney’s flagship shop, a veritable haven for handsome handbags and totes. Tucked in next to Rupert Sanderson, Holland and Holland, and Matthew Williamson’s showroom, his shop completes this hidden corner of established British design talent. Industrial in style, with concrete flooring, and a selection of wooden-framed mirrors propped up against bare white walls, the physical layout is appropriate for the subtly posh Mayfair location. And the selection of luxurious violet and teal python shoulder bags hanging like hunting game from metal ceiling fixtures draws you in immediately and provides a pleasing contrast to the sparse decor. Although industrially inclined, the shop is definitely not lacking in colour, with the bright collection of clutches displayed in a geometric colour-blocked pyramid looking out onto the quaint street. Two rows of clean white steps against the back wall seat the more practical of the bags. The staff, over calming tunes, casually informs me of the sale upon entering - and 50 percent off the entire store is certainly worth pointing out, as bags can run anywhere from £350 to £1700 (and be prepared to ask for the prices – this is the kind of luxury brand which doesn't slap its prices on products. Presumably to avoid respiratory failure). This shop also serves as the Pauric Sweeney showroom, which gives the place a more informal feel than many Mayfair boutiques. Browsers are encouraged to creep into the back rooms where the stock overflows – inviting you to tip-toe past employees tapping away on glossy laptops to find your perfect tote, clutch or shoulder bag in extravagant trims and skins.



Address: 33A Bruton Place
Transport: Tube: Bond Street
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