Inside Rolls-Royce

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Time Out says

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This four day exhibit takes over all nine rooms of the Saatchi Gallery, with a series of interactive experience promising to provide visitors will a fresh look at the Rolls-Royce car. Celebrating the design and craftsmanship of the iconic British brand, exhibits include a digital display palette of 44,000 paint colours, with visitors able to control the hue of the entire room it inhabits, and paint pods that explore the way the paint is made. Other highlights include the chance to digitally configure your own Rolls-Royce Wraith and race it against your friends for the best lap time, and a video wall that captures the movement of visitors, transforming them into the iconic statuette that adorns every car. After a short stint at the Saatchi Gallery, the exhibition will continue to tour major cities in the UK during 2015.

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