The Alcohol Innovators

Things to do, Food and drink events
  • 4 out of 5 stars
(1user review)
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The Alcohol Innovators

Ready for some fun? Hosted by  Benefit on Carnaby Street, this multi-sensory, crowdfunded pop-up shop and event space from Smith & Sinclair aims to release booze from the confines of the glass and combine it with the nostalgic pleasures of the sweetshop. Offering alcoholic bubbles, edible perfumes, infused candyfloss, cocktail dib dabs and alcoholic pastilles, it invites grown-up Londoners to experience cocktails Willy Wonka-style. Special ticketed evening events include beauty blogging nights, jewellery workshops, gin tastings and movie trivia sessions with Picture House Cinemas. The Edible Alcohol Shop is free to visit in the daytime and it’ll be open until Christmas Eve. Treat yourself to an indulgent alcoholic invention while you shop for those impossible-to-please types on your gift list.


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Average User Rating

4 / 5

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Innovative company, fun little pop up. Smith and Sinclair make every day treats with an alcoholic twist. Pina Colada 'sherbert' dib-dabs, whisky/gin/amaretto jellies, alcoholic candy floss. All very fun and all very tasty! Strange for them to be in the basement of Benefit, but great for them. Pop in and pick up gifts for that hard-to-buy-for person this Christmas. High quality and very novel. Hope they get their own shop soon