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Like a holiday edition of Fiesta Hermosa, this fifth annual weekend-long event transforms the coastal city’s downtown into a winter wonderland with an open house for local businesses, an artisanal pop-up marketplace on Pier Plaza and a Ferris wheel with ocean views. Also on the schedule: a letters-to-Santa station, family-friendly music fest and a kids creation market on Saturday, as well as a storytime tent, photos with Santa, tree lighting ceremony and community concert on Sunday.