Manischewitz is popping up at Chelsea Market with free matzo pizza

Just in time for Passover, Manischewitz, king of kosher foods and maker of bar mitzvah hangovers, is taking over Chelsea Market for a free, three-day pop-up (11am to 7pm today and Sunday, 10am to 6pm tomorrow).  Along with hundreds of Manischewitz products (yes, they do more than wine that tastes like juice), the pop-up will include live chef demonstrations from Joy of Kosher author Jamie Geller and Chopped winner Katsuji Tanabe (LA's Mexikosher), sampling stations (hello margherita matzo pizza), a photobooth and giveaways. There will even be a behemoth gumball machine stocked with individually wrapped kosher macaroons.