LUMA Hotel - Times Square
Time Out says
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For a certain traveler, the Luma Hotel is the perfect spot for a New York City stay. It's conveniently located in midtown very near Times Square and Bryant Park, yet it's on one of the quietest, low foot-traffic streets in the area. It's near about a dozen subway lines. It's clean, the staff is friendly and there's a delicious in-house Basque Country tapas resturant, Ortzi, that likely won't have a wait whenever you're ready to mosey downstairs to eat. (Get the four-course, $75 tasting tasting menu for a bit of a splurge, or try something baked in the wood-fired oven.) There's an individual coffee maker in your room and your bed is comfortable. Your bases are covered.
However, certain other travelers will find Luma bland, more like a hotel you might find in the next medium-sized town you visit rather than the cultural capital of the world. There's little personality to be found in the lobby, bar area or the rooms, except for the fun quirk of a robot who'll bring items up to your room upon request. And I found it odd to be charged for a cup of coffee on my way out in the morning.
But if simplicity and a good meal are all you need during your stay, this central hotel with some affordable rooms is an excellent pick. Besides, all the adventure you'll need is just around the block.