[title]
If you missed Billie Eilish’s "Hit Me Hard and Soft" tour, New York is about to hand you a second chance, sans Ticketmaster bloodbath and nosebleed seats.
To celebrate the release of Hit Me Hard and Soft: The Tour (Live in 3D), the singer is bringing a limited-time immersive pop-up to Manhattan for one weekend only this May. The event lands at 2 Penn Plaza from Friday, May 8, through Sunday, May 10, timed to the nationwide theatrical debut of the nearly two-hour concert film.
The tour itself was massive. Eilish’s globe-spanning run stretched across more than 100 dates between 2024 and 2025, selling out arenas from Madison Square Garden to London’s O2 Arena and reportedly bringing in more than $220 million. The live show was known for its moody visuals and deafening sing-alongs and now, all of that is heading to movie theaters in 3D.
The film, co-directed by Eilish and James Cameron, was captured during the tour’s Manchester shows and promises a fully immersive concert experience complete with oversized visuals and surround sound.
And because simply watching the film apparently wasn’t enough, the NYC pop-up is leaning fully into Billie-world. Fans can shop exclusive merchandise, browse Eilish’s fragrance collection and attempt to snag limited quantities of the tour’s wildly coveted jersey, which will almost certainly disappear first. Basically, if your personality is even slightly “Billie-coded,” this is your weekend.
The film opens nationwide on May 8 and tickets are already on sale online.