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Used to bemoaning the shuttering of iconic NYC retail institutions, we are excited to take a moment to celebrate the expansion of one of the greats: Fishs Eddy, the eclectically delightful home goods store, which we can exclusively reveal will open its third NYC location inside Chelsea Market tomorrow.
Founded in 1986 by current owners Julie Gaines and David Lenovitz, the shop carries the kind of offbeat kitchen and houseware items you'd expect to find only in the truest, most authentic NYC apartments. A mere scroll through the store's Instagram makes that clear: a mug bearing Ruth Bader Ginsburg's Supreme Court portrait, a glass printed with "NYC Tap" alongside a picture of a water tower, New York-themed prints, charmingly colored plates and plenty more.
Oddly enough, given that the original location opened near Union Square back in the '80s (and is still standing!), the cornucopia of items found inside lends itself perfectly to the world of social media, where odd knickknacks with a lot of personality are very much right at home.
The origin story of Fishs Eddy doesn't skimp on the oh-wow factor, either: as legend has it, Gaines and Lenovitz started the business after getting lost upstate in the mid-'80s and stumbling upon a small town called Fishs Eddy, where they wandered into an old barn filled with restaurant dishware that, the myth goes, had survived a fire. They bought the entire inventory, hauled it back to the city and opened their store at 899 Broadway by 20th Street, where they still operate to this day. Their second location, in DUMBO, Brooklyn, opened in October 2025, also boasting the cawfee bar, a vintage-style cafe and soda fountain.
This new Chelsea Market outpost joins a growing roster of iconic NYC institutions that have recently set up shop there, from Economy Candy to Pearl River Mart and MOSCOT. The hub is quietly becoming a cathedral of quintessentially New York finds.
"Chelsea Market felt like a natural fit for us," said Daniel Yadgard, CEO of Fishs Eddy, in an official statement. "Food has always been at the heart of what we do, and our products are meant to live on the table. There's a shared sense of creativity, history and that kind of beautiful, lived-in energy that defines both the Market and our brand."
See you there.