[title]
Faena has finally landed in New York—and true to form, the brand didn’t just open a hotel, it staged a spectacle. After reshaping hospitality in Buenos Aires and Miami Beach, founder Alan Faena has brought his gilded, surreal and unapologetically theatrical vision to Manhattan’s west side. The new Faena New York, perched at 500 West 18th Street in a Bjarke Ingels Group tower overlooking the High Line, is less hotel and more cultural fantasia.
“New York City has historically been the center of innovation, creativity, and pushing boundaries. Faena embraces and amplifies that spirit, offering a touch of magic that honors and contributes to the vibrant legacy of New York,” Alan Faena said at the debut. That ethos plays out across 120 rooms and suites that shimmer with symbology, bold patterns and sweeping Hudson River views. At the top, the two-story Faena Suite flexes a landscaped terrace, baby grand piano and party-ready entertaining spaces.
The theatrics begin in The Cathedral lobby, where Argentine artist Diego Gravinese unfurls a monumental mural, The Sefirotic Journey. From there, guests flow into a circuit of immersive spaces: The Living Room, with twin Deco-inspired bars and a terrace over the High Line; La Cava wine cellar, showcasing a Chris Levine piece; and El Secreto, a nightlife den complete with a deconstructed disco ball by Sebastian Errazuriz. A Keith Haring original even hangs along the gallery that connects the spaces, a wink to New York’s downtown art heritage.
Food is just as dramatic. Francis Mallmann, Argentina’s fire-cooking maestro, helms La Boca, where Patagonian flame, pop-art murals by Edgardo Giménez and live performance fuse into one big sensory detour. Coming soon: Tierra Santa Healing House, a 12,000-square-foot wellness temple with hammam, saunas and South American healing rituals, plus a gilded cabaret-style Faena Theater opening in spring 2026.
And because no Faena property is complete without a civic gesture, the hotel’s plaza doubles as an open-air stage for Faena Art, the brand’s nonprofit that commissions site-specific works and performances free to the public. Consider it a reminder that Faena hotels are designed as cultural playgrounds, not cloistered hideaways.
New York doesn’t lack for luxury hotels, but few dare to blend baby grand pianos, pop-art saints and disco-ball altars into one address. With Faena New York, the city’s hotel scene just got a little stranger—and a lot more fabulous.