Uniqlo's new artist collection is MoMA-worthy (but really).
The affordable fashion chain is celebrating five years of SPRZ—it’s global designer project which blends art and fashion together to create some pretty rad T-shirts. To celebrate this milestone, Uniqlo teamed up with the Museum of Modern Art and The Andy Warhol Foundation for the Visual Arts to generate tees inspired by works from an epic group of artists: Andy Warhol, Keith Haring, Jean-Michel Basquiat, Eames and Sol LeWitt.
The new apparel hit shelves earlier this week (comprising 17 unisex styles and 16 more designs specifically for women), and there’s going to be a special kick-off party at the brand’s Fifth Avenue store on Friday, February 15. Pop in to cop the merchandise and take advantage of the free refreshments, exclusive raffle prizes and a special art installation in the store.
It's worth showing up early as the first 500 customers will get a free gift selected from the MoMA Design Store. Check out some of the styles from the collection below. Happy browsing! And this time, you can touch the art.