Preserve your woolens, swimwear, denim and lingerie with these specially formulated cleansers.
1/4Contrary to what the tag on your cashmere sweater says, there is a more affordable, eco-friendly alternative to bringing your delicate duds to the dry cleaner. This sulfate-free shampoo from New York fabric-care company the Laundress allows you to clean natural-yarn items by hand or even (scandalous!) throw them in the wash for softer than with chemical treatments. We especially love the warm cedar scent, which is far more pleasant smelling—yet no less effective—than mothballs. The Laundress wool and cashmere shampoo, $19, at thelaundress.com
2/4Photographer: Aaron MathesonSaltwater, chlorine and sunscreen can take a serious toll on swimwear, and harsh detergents only further diminish your bikini’s life span. This fragrance-free solution from natural laundry line Roux Maison is gentle enough to clean suits while preserving their shape and vibrancy. Each travel-friendly bottle contains enough solvent for two machine loads or five hand washes, allowing you to care for your board shorts while vacationing. Roux Maison swimwear detergent, three for $15, at rouxmaison.com
3/4While some denim fanatics wait up to six months before washing a new pair (or refuse to do so at all), those grossed out by wearing soiled pants can care for their jeans with this liquid solution from Soho boutique 3x1. It’s the same gentle formula used on freshly created pieces in the store’s atelier and will get you through 15 machine cycles. 3x1 Denim Solution, $22, at 3x1, 15 Mercer St between Canal and Grand Sts (212-391-6969, 3x1.us)
4/4They’re called delicates for a reason: The chemicals found in regular detergents can break down the elastic fibers in your undergarments, making them loose shape and luster. Just a capful of this floral-scented, low-suds cleanser gets out tough stains while maintaining the structure and softness of lingerie. The long-lasting formula can also be used to launder hosiery, sleepwear and satin sheets, which more than justifies the splurge. Le Blanc silk and lingerie wash, $16, at Linda the Bra Lady, 552 Third Ave between 36th and 37th Sts (646-736-1949, lindasonline.com)