True beauty may come from the inside, but you have to admire those fetching little places that brighten up London's streets. As we gather your votes for your favourite local businesses in our Love London Awards (support yours now – it takes just two minutes!) we thought we'd celebrate the irresistibly pretty shops, cafés and other establishments that crop up on our Instagram feed with astonishing regularity.
1) Peggy Porschen, Belgravia
Dishing up cakes and other treats at 116 Ebury Street.
2) Biscuiteers, Notting Hill
Ice your own biscuits – or have some made for you by their team – at 194 Kensington Park Road.
3) Maddox Gallery, Mayfair
Check out an exhibition at this often well-coiffed art gallery. 9 Maddox Street.
4) L'Absinthe, Primrose Hill
Dig into some French comfort food at 40 Chalcot Road. (No word on the green liquor, though.)
5) Donovan Bros, Spitalfields
Pretty sure you can't still buy paper bags here. But some nice vintage signwriting remains.
6) The Family Business, Clerkenwell
Get inked at this tattoo parlour at 58 Exmouth Market.
7) Monocle Café, Marylebone
Have an Allpress coffee at this café run by the magazine for the 1% at 18 Chiltern Street.
8) Monmouth Coffee, Covent Garden
Grab a bag of beautiful beans from the famous Seven Dials coffee shop. 27 Monmouth Street.
9) The Creaky Shed, Greenwich
Get your greens at this gorgeous Greenwich greengrocer. 20 Royal Hill.
10) The School of Life, Bloomsbury
Expand your horizons at this bookshop/gift shop/teaching space. 70 Marchmont Street.
11) Postcard Teas, Mayfair
Cosy up with a cuppa at this twinkling tea room. 9 Dering Street.
12) John & Jessie, Kensington
Stop and smell the flowers at this fine florist. 131E Kensington Church St.
13) Café Pistou, Clerkenwell
Share some Provençal dishes with a friend at this beautiful bistro. 8-10 Exmouth Market.
13) Cass Art, Leicester Square
Pick up some paints and get creating – it's all these guys dream of. 13 Charing Cross Road.
14) Hoxton Street Monster Supplies, Hoxton
Pick up a jar of something ghoulish at this magical shop, which raises money for children's literacy charity Ministry of Stories. 159 Hoxton Street.
15) Neal's Yard Remedies, Covent Garden
Cure what ails ya at this organic remedy shop. 15 Neal's Yard.
15) The Step, Bounds Green
Get on the naughty step and have a glass of wine at this cute little bar. 101 Myddleton Road.
15) Paxton & Whitfield, Piccadilly
If it's cheese that you need then Paxton will please. 93 Jermyn Street.
15) The Chipping Forecast, Notting Hill
Just the plaice for pun lovers. 29 All Saints Road.
16) Paper & Cup, Shoreditch
A good book plus a hot drink. What more could you want? 18 Calvert Avenue.
16) General Store, Peckham
Stock up on sundries at this Peckham deli. 174 Bellenden Road.
17) Well Street Kitchen, Hackney
A pretty little café to while away an hour in. 203 Well Street.
18) Verde & Company, Spitalfields
Dig into some breakfast or get a whole hamper of treats at this east London shop. 40 Brushfield Street.
19) Lock and Co, St. James's
If you want to get ahead, get a hat – and why not from the oldest milliners in London? 6 St James's Street.
20) 26 Grains, Covent Garden
There's posh porridge and more at this healthy little café. 2 Neal's Yard.
20) McBeans, Chelsea
Get an orchid, our kid. 11 Cale Street.
21) The Fine Cheese Co, Belgravia
Stop in for a snack or get some fromage to go. 17 Motcomb Street.
22) Sylvanian Families, Finsbury Park
Literally a whole shop dedicated to those anthropomorphised rabbits. 68 Mountgrove Road.
23) By Appointment Only Design, Marylebone
Have a blow-out at this boutique. 38 Chiltern Street.
24) Alice's, Notting Hill
Knick-knacks, bric-a-brac and gee-gaws at this Portobello Road antique shop. 86 Portobello Road.
25) James Smith & Sons, Holborn
Beautiful brollies and hand-crafted canes at this long-standing store. 53 New Oxford Street.
26) Liberty, Soho
Okay, hardly a hidden gem, but perhaps London's most beloved store. Regent Street.
27) Miss Poppy Cakes Café, Camden
Eat some cake. Cake is great! Camden Stables Market, Chalk Farm Road.
28) Lina Stores, Soho
For cured meats, fresh pasta and more, check out this Italian deli. 18 Brewer Street.
29) Palm Vaults, Hackney
This east London café is a tropical choice. 411 Mare Street.
30) Regency Café, Pimlico
Art deco design, full English breakfasts. 17-19 Regency Street.
31) Cundall & Garcia, Spitalfields
It's not called A Gold and it's not a French milliner's. But it is a café! 42 Brushfield Street.
32) Novelty Automation, Holborn
There's no missing this amazingly bonkers collection of wacky home-brew robots. 1A Princeton Street.
33) Pollock's Toy Museum, Fitzrovia
This collection of old wooden toys may be even cuter, though. 1 Scala Street.
34) Sherlock Holmes Museum, Marylebone
Okay, it's mostly a tourist magnet, but at least they've made it look sweet. 221B (where else?) Baker Street.
35) Campania and Jones, Bethnal Green
And finally! One last fetching southern Italian restaurant in east London. 23 Ezra Street (off Columbia Road Flower Market.) Salute!