The London fried chicken scene is hardly newfangled – you can barely flap a wing without hitting a clucking massive pile of the good stuff these days – and even the specifically Korean take on it is fairly ubiquitous. But Wing Wing, a fresh chicken joint on Tavistock Square, is pecking up a relatively new part of the coop.
'Chimaek' is a mash-up of ‘chicken’ and ‘maekju’ – the Korean word for beer. The concept, developed on NY’s Lower East Side, is simple: crispy chicken wings served with gallons of beer alongside. It’s basic, it’s objectively brilliant and it’s what Wing Wing is hawking.
They’ll be selling free-range, double-fried Korean-style chicken brushed with either soy garlic, hot, or – wait for it – liquorice glazes, as well as ace-sounding sides like seaweed fries, kimchi coleslaw and katsu bao (steamed pork buns).
More exciting still, the all-important beer will be poured with a DIY ‘bottom-up’ system, filling the glass with ice-cold nectar in around five seconds. Weird eh? All that in a K-Pop karaoke-filled space with a 500 sq ft outdoor terrace.
Don’t get in a flap – just wing it to Bloomsbury, stat.
Clucking hungry? Check the pecking order of our lists of London's best fried chicken spots.