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Still experiencing music with just your ears? How boring. At Sencity the audience will be able to see, smell and taste the tunes. Here’s how it works. Be warned: there are a lot of quotation marks to come.
On arriving at the club, everyone is given a ‘fuel kit’ – a box containing six ‘taste triggers’ that each represent different emotions. Throughout the night, DJs and bands control visual cues on screens, which signal when they’re about to evoke a certain emotion in the music they’re playing. At these ‘sense moments’, punters eat, drink or sniff the relevant taste trigger. Whatever you shove in your gob or up your nose will enhance the music perfectly – in a perfectly wholesome, legal way of course.
Then there’s the aroma jockey. For an extra olfactory boost, the AJ mixes up scents in an on-stage aroma booth and spreads them around the venue via huge fans. To further stimulate your senses, Sencity also features a vibrating dancefloor that shifts in time with the music, eye-poping visual displays, pro dancers using their moves to express the songs, and an angle grinder performer. That last one is as self-explanatory and weird as it sounds.
Music-wise, you can gobble, sniff, see and hear sets from a drum ’n’ bass-heavy line-up on Friday (including Fabio and Grooverider, Utah Jazz, Bryan Gee and Hybrid Minds), while Saturday leans towards live music, with gypsy-jazz outfit Perhaps Contraption, electro-swing crew Rumpsteppers and samba troupe Barking Bateria.
To give us an insight of what Sencity is all about, we asked Sencity's aroma jockey Gwen Vollering to convey four songs via smell and taste. Have a read of her responses, below, then clear your sinuses, cleanse your palate, warm up those dancing muscles and get ready for a brilliantly bizarre sensory overload at the event itself.