WEIRD SENSATION FEELS GOOD: The World of ASMR

ASMR has taken the internet by storm in recent years, with millions of users being newly introduced to the concept of Autonomous Sensory Meridian Response: a physical sensation of tingling, euphoria or calmness brought about by sound, touch and movement. Produced in collaboration with ArkDes, the Swedish Centre for Architecture and Design, and opening in October, this world-first exhibition outlines how people are creating sensory responses using new and existing tools and materials, and explores the emerging field of creativity that has sprung up around the internet phenomenon. Be prepared to feel all tingly, too, as the exhibition lift the world of ASMR out from the screen and into an ‘acoustically tuned physical environment’. We’re not exactly sure what that means but it sounds cool as hell.