A third London branch from the steakhouse group specialising in under-used cuts.
It was a cold, drizzly Wednesday night. It wasn’t even 7pm. Yet here we were, standing in the doorway of the new branch of Flat Iron, being told the wait for a table would be an hour and 20 minutes. ‘One hour and 20?!’ we squeaked, aghast. Still, there was a silver lining: this Covent Garden outpost of the hip steak hangout – the third one to date – has a long, shiny bar serving long, shiny cocktails, so there we waited.
As ways to kill 80 minutes go, it’s not too shabby. Our cocktails, chosen from a short menu of with-a-twist-classics, were rustled up by a cheery bartender who stayed smiling when we nearly forgot to pay him. A blood orange old fashioned saw its bourbon base deliciously spiked with smoked demerara syrup and blood orange oil; of this kind of tinkering with drinks, we approve. Before we knew it, an iPhone was buzzing, the time was up and our table was ready.
The beauty of Flat Iron is that while it’s no bookings, it’s also no choice. Which means that even if you do have to wait a while to be seated, the moment you sink your bottom on to a chair, you can go straight ahead and order. Sure, there’s the occasional blackboard special, but essentially the deal is this: one steak (a ‘flat iron’, the US term for a full-flavoured but affordable leg cut) for £10. It comes long and thin, like a deboned rabbit, then sliced into fat little mini-slabs, on a slate, with a dinky pot of lamb’s lettuce that’s more garnish than salad. Proper sides (crispy fries, steamed greens) are only £2.50 a pop. Everything we ate was just as it should be – which, when you factor in affordable wine (with plenty by both glass and carafe) and friendly, helpful staff, makes for a pretty good deal.
Then there’s the charm-bracelet-sized cleaver (a replica of the one provided for eating) they give you when you’re finished, so you can either grab a scoop of salted caramel ice cream with chocolate shaving from the ice cream bar as you leave or – if you’re local – ‘cash it in’ another time.
Finally, the large, stylish space: a failsafe combo of wood floors, exposed brick and designer lighting with a few Theatreland quirks (such as arches leading to more intimate ‘nooks’). All in all, it adds up to a great, and great-value, night out. No wonder there’s a queue.
|Venue name:||Flat Iron|
17-18 Henrietta St
|Do you own this business?|
Average User Rating
4.8 / 5
- 5 star:20
- 4 star:1
- 3 star:2
- 2 star:0
- 1 star:0
We went to Flat Iron Covent Garden last night (14th December) for our annual Christmas meal and had an amazing time. It's our third year in a row and last nights was the best yet.
There can be a little bit of a wait as it's so popular and they don't have many tables for groups but it's always well worth it and the great barman making fantastic Old Fashions means that the time flies by.
The waiter was great fun, manager friendly, food amazing, perfect minimal menu with just one type of excellent steak so no long debates about over-priced Chateaubriand. I've been to a lot of steak restaurants in London and this is by far my favourite. Even the creamed spinach is amazing and the free ice cream, served with a smile, rounds the meal off perfectly.
I'd wanted to go to Flat Iron for ages but was a bit put off by the queues at their smaller branches so was so happy when the big Covent Garden one opened. I've been here both with groups and as a couple and both experiences are excellent. I can't recommend it highly enough.
I visited Flat Iron’s quirky spot on Henrietta Street for Friday night feasting and cocktails last weekend. Being as popular as it is, getting a table isn’t easy, and the restaurant has adopted the classic no booking policy, but fear not, you can put your name on the list to receive a text when your table is ready, and in such a prime location there is an abundance of vibrant bars to help you work up an appetite.
This steakhouse exclusively serves its namesake- an unpretentious, underrated shoulder cut of beef which is also known as the ‘butler’s steak’- for no more than a tenner. The cut is just a little firmer than a fillet but as flavoursome as a rib-eye, cooked to your desire (although they suggest medium-rare) and seasoned with a sprinkling of salt. As far as the sides go we chose two portions of dripping fries (did I mention that you also get complimentary popcorn cooked in beef fat?), gorgeous roasted aubergine and a blue cheese salad, all making great accompaniments to the steak. Four sides is more than enough between two.
Last but most definitely not least, we drank the house red which was recommended to us by one of the waitresses. I am not a huge red wine drinker and I was impressed, it complimented the steak and is available by the glass for those on a budget. Flat Iron also boasts a small but inexpensive range of cocktails, ideal post or pre dinner.
It is not often that you hear the words ‘steak’ and ‘cheap’ in the same sentence. Well, Flat Iron does both. It also does mouth-watering sides, beef-friendly wines, and free ice cream. I think we’ve found a winner.
Best steak in the world. My husband won´t stop talking about it. We live in Norway and he´s threatened on more than one occasion that he is tempted to pay the airfare JUST to eat here. I wouldn´t stop him if he did, so long as I was invited. It´s that good.
The best place for a reasonable priced but excellent piece of steak in London. I took my mother and step father here for a quick lunch. Both being normally hard to please, service was excellent and welcoming, good explaination of what is on offer and conversational. My step father thought that this would be a tough cut of meat. Even the hardest critic changed his mind once the steak was placed in front of him and he tried it. Cooked perfectly to what your request, try it with some mustard and the excellent chips....delicious. The salteed caramel ice cream for desert is a nice way to round it all off.