Hendrick’s Anotherland

Gin lovers can sip on their favourite tipple a little differently at this brand new pop-up from Scottish spirit Hendrick’s. For four days, Selfridges department store will be home to Another Hendrick’s, a booze-based immersive theatre experience celebrating the brand’s new flavour infused with orange blossom and cacao. The gin-inspired wonderland has been developed by Dr Ilana Gilovich, one of the brains behind New York’s immersive production Sleep No More, and it will lead groups of guests through a three-act experience which begins in an apothecary, and includes plenty of cocktails along the way. A menu of Hendrick’s cocktails – including a spritz and French 75 – will also be served in Selfridges’ Fount Bar throughout May.