The Standard
Coming soon in 2023
Recognise that upside-down sign? That's hotel brand The Standard broadcasting its ambition to turn hospitality on its head. Founded in West Hollywood in 1999, it has since expanded to cities like New York, Florida, London – and soon, Singapore. The local 143-key hotel boasts a prime location on Orange Grove Road, just a short walk from Orchard Road and the lush Singapore Botanical Gardens. Envisioned as a vibrant social space, The Standard will feature the brand's signature restaurant and nightlife venues, as well as colourful arts and cultural programming. Oh, and an infinity pool, of course.