It’s no surprise that Singapore’s sweetheart, model Iman Fandi, has turned to music – joining the likes of Grace Jones, Karen Elson and Sky Ferreira who started on the catwalk before taking on the mic. But it is a surprise that her R&B-pop debut Timeframe managed to turn heads with raw yet mastered emotion, both sonically and visually (the music video is really a stunning piece of work by director Choānn).
The single was written by Iman herself, and brought to life by Singaporean producer Flightsch and 13-time Grammy-winning engineer John Hanes who has worked together with The Weeknd, Ariana Grande, and Taylor Swift. While it nails the fail-safe formula of mainstream pop-R&B, it has a certain je ne sais quoi that makes it very appealing. Perhaps it’s Iman's dulcet tones. Nonetheless, her mark into the local music scene has definitely stirred our appetite for more.
“Timeframe was inspired by real-life events where I was always experiencing a distance in relationships with my family, friends, and some crushes. I had to say goodbye to a friend [one night], and the morning after, I was in a taxi [when the] melody came into my head. I wrote the song in the taxi – that’s how Timeframe came about,” Iman shares with us. Read our full interview with the popstar here.
Timeframe is now available on Spotify and Apple Music.