Bag charms are all the rage these days, and if you’re looking to expand your collection, here’s one that you should have your eye on. IKEA Singapore just dropped its cutest merch of the year, and it’s a limited-edition plush keychain of one of its greatest cafeteria hits – Swedish meatballs.
As part of the IKEA Family Fest 2025 happening from September 4 to 14, these mini-sized plushies are being given out for free, but only to IKEA Family members who spend a minimum of $50 on home furnishing items in-store. So if you’re in dire need of new home office supplies, linens, or whatever it may be, now’s a good time to run those errands and score a freebie while at it. And in case you’re not an IKEA Family member, it’s completely free to apply.
To redeem the meatball plushie, all you have to do is flash your IKEA Family card and the receipt of your in-store purchases at the redemption booths from noon to 4pm daily. Move fast, though – only 300 pieces are available per day at each IKEA store.

The keychain giveaway is just one highlight of the IKEA Family Fest. There’s lots more to look forward to, including activities for the little ones, as well as discounts on home essentials and food items.
On September 6 and 7, pair up with your child in a race to assemble a 14-piece kitchen toy set and win a fun prize, and on September 13 and 14, let the young ones participate in a customisable keychain-making workshop. Other activities include a teddy bear mascot meet-and-greet, a terrarium workshop and more.
IKEA Family members will also score 20 percent off home furnishing items, with discounts applied to different categories throughout the Family Fest, such as bedroom essentials, storage solutions and kitchenware. And even if you’re just visiting for a meal, there are attractive dining deals to look out for as well, including 40 Swedish meatballs and mashed potatoes in a bucket for $18.90 (usually priced at $27) and more.
Find out more about the IKEA Family Fest here.
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