One of the top leading brewery groups in the world, Carlsberg Malaysia brings back the special edition Carlsberg Red Barley for the second time this year to pay tribute to Liverpool FC. The inspiration came from Bill Shankly, the legendary Liverpool FC manager, when he decided to dress all his players in red back in 1964. Crimson red is the main colour theme for this edition, so that includes the bottle, label, cap and even the beer.
Carlsberg Red Barley gets its distinctive colour from a barley variety that is specially curated and bred by the scientists at the Carlsberg Research Laboratory. The taste? Clean, crisp and slightly hoppy! Due to the barley’s rarity, Carlsberg only produced the Red Barley in a small quantity of 2,500 bottles globally.
From Sept 14 until 28, purchase 3 big bottles of Carlsberg Danish Pilsner or Carlsberg Smooth Draught to stand a chance to win a game card plus the special-edition Carlsberg Red Barley at Probably The Best Football Viewing Parties. With more than 80 outlets participating around the country, find out where they are here.
Simply like and follow Carlsberg MY Facebook page to win the special-edition Carlsberg Red Barley that comes with a new Carlsberg premium stem glass. Packed in a collector’s gift box, the box opens to a video tribute to The Reds in the lid. Awarded to only 5 winners!