Museum of Brands
Time Out says
Roll up, roll up! The Museum of Brands has found itself a glam new home; still in Notting Hill but now with extra added space for its seemingly endless collection of wrappers, posters, toys, boxes and general collectibles. The main part of the display is the ‘time tunnel’, a maze of dark cabinets that are stuffed with colourful curios arranged in date order. With the arrival of each new decade an information panel helps to put the changing designs and new fashions into context. A highlight – literally light thanks to a sunny, south-facing gallery room – is a sort of shrine to a few particularly recognisable brands. One cabinet holds every iteration of can and bottle produced by Guinness, another is packed with cereal boxes from Kellogg’s, even Brasso gets its moment to , *ahem*, shine. This is a museum that will appeal to any lover of stuff, a nostalgia-stuffed tribute to the many, many things we buy.
Check our website for what's on.
111-117 Lancaster Road
|Transport:||Tube: Ladbroke Grove|
|Price:||£9 adults, £7 concs, £5 children (7-16), free under-7s, £24 family (2 adults + up to 5 children), groups 10% discount to groups of 10 or more (pre-booking required)|
|Opening hours:||Mon to Sat: 10am to 6pm, Sun and Bank Holidays: 11am to 5pm|
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Users say (15)
Average User Rating
4.2 / 5
- 5 star:5
- 4 star:8
- 3 star:2
- 2 star:0
- 1 star:0
Museum of Brands is one of my favourite museums in London, after 3 visits of it already I keep on coming back to see more of it. Here, you get back in time and explore different eras in the museum's "Time Tunnel" through packaging of each of the decades presented. As a former Marketer, I was really interested to learn more about the evolution of some of the brands I use in my daily life. Go there with your parents and notice how they react when they see a brand they used to love as a kid, and as you react the same to brands displayed on sections for the following decades! The Timeout 50 exhibition is also a great temporary exhibition, showing Timeout's 50 more iconic covers from around the world.
I visited the Museum of Brands for the Opening of the Time Out 50 Exhibition. I cannot believe Time Out is 50 already ! The collection at the Museum is incredibly interesting, with a Brand Timeline with all sorts of paraphernalia. It is worth seeing how iconic brands have evolved over time, like Time Out.
I particularly like learning all about the covers and how communication and branding in the magazine has changed over the years. If you have lived in London, no doubt Time Out has been your reference at some point for food, drink, arts or culture, so with this exhibition you will have a perfect understanding of London and its social life throughout the years.
I must admit I had never even heard of the Museum of Brands until I was recently invited to visit the launch of the Time Out 50 exhibition they are hosting til March 2019. Despite its size, the Museum has an incredible collection of branding, packaging and marketing memorabilia from over the years. Their time tunnel, sadly photograph-free, so cleverly meanders through time, from the 1800s all the way up to present day, showcasing the evolving look, feel, power and messaging of everything from toys to food, games to pop stardom.
The Time Out 50 exhibition was also very interesting; a line up of 50 of its best covers from its inception in 1968, we got to hear from founder Tony Elliot how the magazine and the city it covers has evolved with time.
This is such a quirky place, which allows visitors to take a trip down memory lane to see the brands that shaped their childhoods and reflect on the role of propaganda and advertising in our changing society. It’s a particularly good shout for a rainy afternoon with visiting parentals.
I was also recently lucky enough to nab an invite to the launch of the “TimeOut 50: 50 Years, 50 Covers” exhibition, which is being shown here until March 3, 2019.
This exhibition was a worthy tribute to a diverse and often groundbreaking body of work spanning 50 years.
When lined up from cover to cover, you can see that TimeOut is way more than a city guide, taking risks with content (like choosing to give Winston Churchill the other two-fingered salute on his 100th anniversary), design (like the striking green minimalistic “Jealousy” cover) and even the rebellious use of full stops in headlines.
This is certainly the highlight of the Museum, and I promise that wasn’t just the @ginmare speaking! Sadly the delicious gin cocktails aren’t available everyday but this special exhibition is well worth a look anyway.
While we quite rightly remember & preserve so much of our history and heritage around us in society, brands and packaging could so easily be forgotten and lost. This museum fills that role of archiving and presenting our collective history of so much that we live around, which is also a very significant part of our cultural life. A wonderful trip down memory lane!
What a lovely little museum! Being so small, it is absolutely cluttered with stacks of objects on display. Lots and lots of different brand names of food packaging, toys and pictures. Starting off in Victorian times to recent years, the museum aims not only to bring you back to childhood, but also to provide context and story across the ages up until the present day on the evolution of consumerism. Quite unknown but still it gets quite busy so I would recommend visiting out of peak hours.