Socks are the gift-giving saviour. They’re cheap, can be a little cheeky, and are necessary for the shoe-wearing populace. So it’s understandable that on Father’s Day many dads are overwhelmed with squishy, poorly wrapped oblongs that can only be one thing: socks. While some will appreciate the standard stocking filler, at some point you simply run out of room in the top drawer for another pair of awkward ‘day of the week’ toe warmers.
If you want to get some extra value out of these unwanted socks, look to the warming, party-starting beverage, Fireball Cinnamon Whisky. This smooth dram is cheering dads by letting them trade in their "shit" Father’s Day socks for a shot of Fireball in bars and pubs around Sydney. Simply present your new sad socks at the participating venues from September 1-7 and you’ll be rewarded with a blast of sweet, spicy whisky.
The Shit Socks for Shots campaign will also involve Fireball turning the unwanted socks into dog toys and chews to be donated to local dog shelters and rescue centres – so the puppers come out on top too.
Spots to swap your socks for shots
This Surry Hills barbecue bar provides a happy balance to the Sydney vs Stateside seesaw with classic slow-cooked American briskets, brews featuring all our local craft faves, and a healthy serving of footy on the side. When you bring in your less-than-inspiring Father’s Day gift to the Firebins for the sock exchange for shots here, grab a helping of extra spicy wings and onion rings to match the rousing burn of the Fireball shot. It’s a great way to fuel up and kick off any evening.
Whether you’re smashing a burger in Down N’ Out’s CBD location, the joint in Ryde or the Crows Nest spot, you’ll be served a splendid spread on bread. These guys are burg’ pros, and they’ve also clearly got an eye for booze, as they’ll be offering dads the sock-shot-swap for Father’s Day. Go all-out Americana with a Dr Pepper as a chaser for you free cinnamony shot. It’s also great practice for the Burgapalooza Festival, where Fireball will be serving drinks to match beautiful buns, plus helping turn a pig on the spit basted in Fireball.
Want to celebrate your dadhood from the city’s rooftops? Grab your pile of Dad’s Day socks and head up the beloved stairs at Webster’s (formerly Newtown’s Zanzibar) for a free shot of Fireball. This multi-storey Inner West pub had a refresh a few years back, and along with the reno they introduced a banging new food menu – think Cuban pork sandwiches, Black Angus beef burgers and classic pub parmas – and a dedicated whisky offering. They’re pouring more than 500 drams from around the world, so you can go on a global distillery tour in the heart of Newtown after you down your Father’s Day Fireball.
Refurbed in 2014, the Fiddler is a family megapub done right. The vine-strewn Courtyard greets you on entry – pass down a ramp to find the bistro, the beer garden, amphitheatre and indoor cocktail bar the Lounge. Head through past the tables of the verandah to find the fenced-off kids’ playground. A sandstone pavilion houses the kitchen, where meals – pizza, burgers, steaks and pub staples – are good quality. It's a magnet for the dads of Greater Western Sydney, who can offload their socks here and get a shot of Fireball for their trouble.
A reliable stop for good times on the Newtown strip, this Irish pub is the place to come for Guinness and karaoke with an audience. There's also frequent live music here, themed trivia nights and pool competitions, and a menu of pub classics with large portions at very reasonable prices. Sounds like a place any dad would be happy to spend some time, and fathers who bring their unwanted shit socks can expect to redeem them for a shot of Fireball Cinnamon Whisky.