Personified by Adam Ant, Steve Strange (pictured).
Catchphrase ‘Excess yourself!’
The look Back-combed hair, pale complexion and lashings of eye make-up and blusher.
Top three tunes ‘Das Model’, Kraftwerk; ‘Life in Tokyo’, Japan; ‘Fade to Grey’, Visage.
Essential accessories Purple lipstick, a bellboy jacket, ideally customised by Vivienne Westwood (pictured). Haunts St Moritz, The Blitz, Planets.
Seminal moment Bowie’s 1980 ‘Ashes to Ashes’ video featuring Steve Strange and various Blitz club regulars.
Designer heroes Zandra Rhodes and Vivienne Westwood.
The look lives on The New Romantic style continues to inspire make-up artists such as Pat McGrath. Go for Nars’s Volga lipstick, £18.50 (www.narscosmetics.co.uk).