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New Yorkers are famously skeptical of anything labeled “free,” especially if it’s tech-related and promises “no catch.” But this summer, Helium Mobile is making good on a rare deal: a $0 phone plan and an entire lineup of pop-up events serving free food across the five boroughs. That’s right—no contracts, no credit checks and no tab for your tacos.
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The wireless newcomer is celebrating its people-powered 5G network with a citywide tour of culinary collabs and giveaways at some of NYC’s tastiest destinations. The hook? Come for the bites, stay to learn how to finally ditch your sky-high phone bill.
Kicking things off on June 3, the brand teams up with Isshiki Matcha in the East Village, where a free matcha and live DJ set will help ease you into your week. If you're more into tortillas than tea, Alta Calidad in Prospect Heights is serving up free tacos and Helium Mobile flair on July 15.
You’ll also find Helium at some of the city’s most beloved food fests: Queens Night Market (June 7 and August 2), Uptown Night Market (June 12 and July 10), Bronx Night Market (June 28 and July 26) and Smorgasburg Williamsburg (June 21 and July 19). Expect late-night bites, surprise merch and the rare joy of learning you can have a phone plan that costs exactly $0.
Not a night market type? No worries. Helium’s also sending out Nice Day Moto, a mobile coffee cart slinging free lattes from a custom motorcycle at various Manhattan and Brooklyn locations throughout the summer, including Pier 36, the Brooklyn Museum and the Meatpacking District.
In a city where your rent, lunch and data plan are all competing for “most outrageous monthly expense,” Helium Mobile is flipping the script with food, fun and actual free service. Check out the full lineup of free foodie events here.