54 Earl’s Court Road, W8 6EJ
This tiny, no-frills shop off High Street Kensington is a reliable go-to for Westside riders. Cyclecare Kensington sells custom builds, Bromptons and Dawes bikes, but they also offer services and repairs at costs that are surprisingly reasonable, given the area. There’s a basic range of accessories for sale including lights, pannier frames and helmets and if you’re ever in a jam, ask for Simon – he’s one of the lovely mechanics who can deal with drop-ins (although they do appreciate a bit of notice).
136-138 New Cavendish Street, W1W 6YDConveniently based in Central London, Fitzrovia Bicycles is an independent shop where you can find down-to-earth mechanics that really know their stuff. Services, repairs and custom builds are available at reasonable prices, and they also sell a good selection of frames and products to make sure your wheels are road ready.
If your bike needs fixing, why not do it yourself? The progressive London Bike Kitchen is a social workshop that offers dab hands space for hire or classes for newbies who need showing the ropes. These include Intro, Intermediate, Wheel Building or BYOB (Build Your Own Bike) – as well as sessions for parents and their kids. They even do WAG (Women and Gender-variant) nights to challenge the perception that building bikes is just for dudes.
47 Barnsbury Street, N1 1TP
This bike store and workshop caters for the Bobbin type (vintage-loving, slow-rolling) and the Bianchi type (speedy riders), and accordingly stocks just these two brands. Micycle pitches itself as a cycling community, encouraging customers to become members, who get discounted repairs and free access to the downstairs workshop for fixing their own punctures. Other perks include a free service and a free bike wash whenever your ride’s looking grubby.
Self-described as a heavy-metal bike shop, SBC (or Skull Bike Club) is a mechanic-owned custom bike workshop with a particular knack for dealing with adventure bikes. Stock-wise, you’ll find London-based brands like Surly, Brother and Singular, along with more niche names like Bullitt cargo bikes, Soma and Hunt. They also hold the title of the world’s only custom Nagasawa dealer – so you expect nothing mediocre from these guys. Customer service is first-class, too.
Swift sells road-racing and triathlon bikes aplenty, stocking one of the biggest ranges in the city with brands like Focus, Cervelo and Cannondale. There’s a ‘retul studio’ in store, which offers one of the most precise, digital measures of biking fitting to ensure you’ve bagged a comfy ride. And if you need accessories, expect to have a field day: they’ve got everything a commuter, amateur rider or triathlete could ever need.
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