Anytime a new museum opens in Los Angeles, it’s a big deal. The Broad, though, proved to be a monumental moment in recent L.A. cultural history thanks to the museum’s free admission, distinctive design and big-ticket collection. It’s yet another landmark to prove to the world that L.A. is a city rich with cultural institutions.
The contemporary art museum is the public home for Eli and Edythe Broad’s collection of over 2,000 post-war works. Though only about 250 of those pieces of art will be on display at once, it’s still a lot to take in. Make the most of your visit with our guide to the Broad, including some tips to know before you arrive, our favorite works of art, a look inside the gift shop and what to do in the area once you’re done exploring the museum.
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What you need to know about the Broad
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Cindy Sherman's self-portraits fill the Broad's first ticketed exhibition
It's only appropriate that the Broad, a museum whose reputation has been spread by means of its continuous standby line and selfies from a mirrored chamber, would mount its first special exhibition about image. Visitors to the free museum have eagerly immersed themselves in the new art museum's social media-ready spectacle, but will they do the same for a fantastic ticketed exhibition? We'll soon find out if Cindy Sherman, a lucrative figure among art collectors, can prove just as bankable for museum visitors. Cindy Sherman: Imitation of Life opens Saturday, June 11, at the Broad with more than 120 works from the contemporary photographer, mostly drawn from the Broad's own collection. Unlike the rest of the free museum, the special exhibition requires a $12 timed ticket. For four decades, Sherman has acted as the photographer, director, makeup artist and model in her highly conceptual self portraits. Though her work has tackled everything from beauty and gender norms to her own art world fame, nearly all of Sherman's pieces—whether she's portraying a high-fashion model or a dirt-covered corpse—imply that all images, both photographic and personal, are fabricated. Cindy Sherman, Untitled Film Still #47. Photograph: Courtesy the artist and Metro Pictures The Broad's exhibition takes visitors on a comprehensive survey of the photographer's career, starting with 16 photos from her iconic late-'70s "Untitled Film Still" series and wrapping up with this year's silent film