Alpha60: Eastland

Alpha60 brings its understated cool men and women’s clothing line to Eastland. Started by brother and sister team Georgie and Alex Cleary, Alpha60 creates good quality basics with an edge. A bit like a bruise you want to perversely poke, the store is black, white and blue and stocked full of the monochromatic pieces that are synonymous with the label. Also, kudos to the team for reviving the pinafore. Check out our interview with Alex for further info about the brand.