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Open since 1989, Zetta Florence is one of Melbourne’s most beautiful stationery stores. Stocking greeting cards and decorative wrap featuring Australian designs, the store is also home to a collection of notebooks, journals, pens and even wax for hardcore letter-writing enthusiasts. With no minimum spend required, this is the place to pick up a far-from-naff greeting card or some eye-catching gift wrap to take gift-giving to the next level.