Looking for the perfect gift? Head to our favorite toy stores in NYC to lock down the best kids' toys, cool gadgets, STEM toys, classic toys, handmade toys and more that your kids and their pals will love. These toy stores in New York each have their own specialties, ranging from cute European styles to kitchy school supplies to the years hottest toys—perfect for those planning or attending a kids' birthday party.
Many of these wonderful toy stores in NYC also offer fun children's programming, like story time events, and other offerings that you mind find in the best baby stores and kids' clothing stores! Though some famous toy stores in NYC like FAO Schwarz and the Toys "R" Us flagship have sadly left our list (We miss you guys!) due to closure, we're positive these (in many cases) smaller picks will have everything you'll need. Plus, we hear a new American Girl store is coming to Rockefeller Center! Gotta love NYC.
Best toy stores in NYC
At this Kelly green, 1,100-square-foot spot with a backyard for events, whimsical housewares, novelties and whatever owner Ann Cantrell deems “best in show” crowd the shelves. Its rotating lineup is heavy on items for little ones, so spoil your nieces and nephews with adorable stuffed animals, puzzles, DIY craft kits and cute trinkets like pencil toppers, tiny army men with parachutes, magnets, gag gifts and jewelery. There's also stuff for adults too, including mugs, candles and quirky gifts. Don't miss Annie's annual easter egg hunt, a beloved event for Park Slope locals.
This top-rated establishment carries creative gifts for kids of all interests! Young children will be entranced by Dinosaur Hill's striking collection of European-made marionettes–especially those from Prague—in addition to a wall-to-wall setup of toys, books, stuffed animals, school gear and other great stuff. Parents and gift-givers will also appreciate the array of items available for toddlers and newborns.
The House of Mouse takes fun very seriously, making this Times Square retail location a much-needed pit stop for out-of-towners and mini Disney buffs willing to brave the crowds. Visit this neat location for endless Disney goodies, including plenty of items for dress-up, a theater, an interactive princess castle and, honestly, enough Frozen-themed gear to last your kids a lifetime. Yippee!
Snag cool brand-name items from Appaman, Fisher Price, Green Toys, Hasbro, Melissa & Doug, Seedling and Tokidoki (among others) at one of Area Kids' four toy-specific locations. With most items catering towards children under 12, Area Kids is an excellent one-stop shop for gifts (or if your kids earned all those stars on their chore charts). In addition to this Park Slope spot, find locations in Brooklyn Heights, Carroll Gardens and Williamsburg.
Teich Toys & Books
Picking out new toys for your tots? Skip the big-box stores and pop down to this Abingdon Square spot. The shop is filled to the brim with toys like handmade stuffed animals, puppets made of recycled sweaters, wooden heirloom-quality toys and old-fashioned battery-free entertainment (think Slinkys and the like). There’s also a wide selection of books and a cozy place to read. Just look for the giant wooden locomotive in the corner!
NYC's 3,535-square-foot flapship store sits right in the shadow of the Flatiron Building, giving young builders inspiration for their brick creations. 3-D LEGO murals depicting iconic city scenes adorn the store walls and an 8-foot Statue of Liberty replica gives visitors a great photo op. While browsing the extensive selection of kits, stop by the pick-a-brick station featuring the newest LEGO colors. Parents will love the chance to kick back in the LEGO lounge area complete with oversized couches, free charging stations and books, and building carpet for the little ones. Did we mention you can buy tons of amazing sets?
Owner Carol Adams transformed her successful store Babylicious into Torly Kid—a one-stop shop for both tots and tweens. Best-selling lines like Pink Chicken, Nununu, Alex Toys and Appaman are now stocked in bigger sizes as well as small. The online store also has an extensive selection of camp items during the spring and summer season.
Acorn stocks more educational and community-minded toys than you can shake an artisan-made rattle at. Play tents in bright colors replace the old-fashioned pillow-and-blanket fort, and a wooden animal menagerie has all the variety of Noah’s Ark without the pesky religious literalism.
Following FAO Schwarz' closure, Mary Arnold Toys nabs the title of oldest continuously run toy store in New York City. Founded in 1931, this cozy shop offers unusual, hard-to-find playthings, classic toys, toys made in the USA and plenty of dolls, planes and trains to go around.
This toy wonderland on the UES carries brands like Creativity for Kids, LEGO, Hasbro, Melissa & Doug, Kickboard, Bruder and Bling20, plus it's easy to get in and out (or go straight to an event) with the shop's convenient free gift wrapping services. Fantastic Kids Toys also offers a large selection of party favors in case you're planning your own event.
This family-run institution has been selling toys, games and books to uptown children since 1981! You can find traditional New York-themed toys, classic wooden toys, books, party favors, educational toys and toys geared specifically to special needs children, travel and outdoor play.
Shop for all the tykes in your life, from little babes to toddlers to tweens, at this Bay Ridge shop, stocking all sorts of playthings. You'll find funky mobiles, plush pals, challenging games, art sets and scooters—plus, the staff can help with age-appropriate toys within your budget.
This cozy shop located on a sleepy stretch of Ninth Avenue is stuffed with durable kids' clothing from labels like Imps&Elves and Splendid. Browse blankets and muslin "sleeping bags" by aden+anais, accessories like shoes, hats and umbrellas, and a toy stash of such covetables as mini kick scooters and Jellycat stuffed animals.