Attention wizards and muggles: This is not a drill!
Best cool stores in NYC for kids and families
Scorpions preserved in resin? Super powers in a jar? They're all up for grabs!
Best toy stores in NYC for kids
Head to our favorite toy stores in NYC to lock down the best kids' toys, cool gadgets, STEM toys, classic toys, handmade toys and more
Best bookstores in NYC for kids
Who needs to wait for a bedtime story to dive into a great book?
Your guide to the new FAO Schwarz
The endless stacks of empty red shopping bags aren't going to fill themselves.
The best kids' clothing stores in NYC
The best stores for kids’ shoes in NYC
City kids walk through more pairs of shoes than most—find your new favorites here.
Kids consignment and thrift stores in NYC
Hidden gems where parents can nab beautiful, gently used duds on the cheap
Best baby stores in NYC
Pop into whimsical mom n’ pop shops to find trusted family brands
The best kids clothing stores in NYC
The best spots to find cool threads so your youngsters stay on-trend
The best specialty stores for kids in NYC
Find happy and healthy puppies, kittens, birds and beyond
The best school uniform stores in NYC
If your kids are required to follow a dresscode, you'll need a school uniform store that meets the school's guidelines.
The best salons in NYC for kids haircuts
These salons have all the kid-friendly amenities you could want, from themed chairs to personal TVs
The best pet supply stores in NYC
Show your four-legged family members some love with a little something from these pet supply stores
The best school supply stores in NYC
These school supply stores in NYC are great for pencils, books and beyond