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Apple Chinese New Year Ox AirPods Pro
Photograph: Courtesy Apple

Apple launches limited edition AirPods Pro for Chinese New Year

The in-ear headphones feature a cute emoji to celebrate the Year of the Ox

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Written by
Fontaine Cheng
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To celebrate the coming Chinese New Year – which happens to be the Year of the Ox and begins on February 12 – Apple has launched a limited edition pair of AirPods Pro with a charging case that features a newly designed ox emoji. Exclusively available in Hong Kong, China, Singapore, Taiwan, and Malaysia, the Apple websites in these countries are also displaying a custom red apple-ox logo to commemorate the occasion.

The custom Chinese New Year logo on Apple’s website

The ox-themed AirPods Pro, not unlike the non-ox-themed pair, is priced at $1,999 and comes in a box that has the same emoji on it. The artwork is inspired by Apple's Animoji characters and features a small ox, along with stars and shapes, popping out of a larger ox's head.

Limited edition AirPods Pro for Chinese New Year

You can pick up these limited edition AirPods Pro at an Apple store or order them online at apple.com. There is, however, a limit of two units per order. According to Apple, there are only 25,400 pairs of these Year of the Ox AirPods available – 11,480 will be reserved for retail stores while 13,920 will be sold online.

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