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Between the price of movie tickets and the expensive bucket of popcorn that you’ll probably finish in the first 10 minutes anyway, a simple trip to the cinema can really do some damage to your wallet. If you’ve been meaning to catch a movie on the silver screen but the thought of a $100+ ticket makes you wince, just know that Cinema Day is back on April 25, meaning you can pick up tickets for any film at any participating cinema in Hong Kong for just $30.
Organised by the Hong Kong Theatres Association as part of the Hong Kong Pop Culture Festival 2026, the initiative is a massive thank you to the public for their continued support of local cinema. Whether you are looking to catch a blockbuster in Causeway Bay or an indie flick in Kennedy Town, the deal covers all films (apart from private screenings and special programmes) at various commercial cinemas across the city. This includes: Bestarfilm Cinemas, Broadway Circuit, CGV Cinema, Chinachem Cinema, Cineart Cinemas, Cinema City, Emperor Cinemas, Golden Scene Cinema, Lumen Cinema, Lux Theatre, MCL Cinemas, Newport Circuit, Sunbeam Whampoa (applicable to VIP house, though food and beverages will not be provided).
Tickets for Cinema Day are set to go on sale at 12pm on April 22. You can grab yours by heading down to the box offices in person, or online via various cinema websites and mobile apps (except Lux Theatre). Just keep in mind that there is a limit of four tickets per person for those queuing up at the counter, and online bookings will be subject to the usual rules of each cinema. Tickets get snatched up real quick each year, so make sure you’re ready to hit that refresh button the moment noon rolls around!
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