Hong Kong Design Centre

‘Luminous Neon’ is a new exhibition at the DX Design Hub in Sham Shui Po that shares the radiant world of neon signage and the beauty of the traditional art form with visitors for a dose of nostalgia and collective reminiscing. Presented by the Hong Kong Design Centre, Serious Staging, and Tetra Neon Exchange, ‘Luminous Neon’ brings together a collection of painstakingly restored neon signs and new creations, creating a visual dialogue between traditional craftsmanship and modern creativity.  Endlessly photographable but balanced with educational and informative elements, the exhibition contrasts the different generational approaches to neon art and its legacy as an enduring cultural symbol of Hong Kong. Check out the historic ‘Golden Phoenix Restaurant’ and legendary ‘Tai Ping Koon Restaurant’ signs that once illuminated two of the city’s most prominent soy sauce western establishments, the ‘Nam Cheong Pawn Shop’ with its unique silhouette, and the Ray-Ban-shaped ‘Tai Cheong Eyeglasses’ sign, and more, all of which highlight the hard-earned skills of neon masters.