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The Southbank Centre has launched discounts for under-30s – full list of offers and perks

The riverside institution’s new youth scheme offers half-price exhibition tickets at the Hayward Gallery and hundreds of discounted shows

Ed Cunningham
Written by
Ed Cunningham
News Editor, UK
Southbank Centre, London
Photograph: Shutterstock
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Young Londoners, listen up. The Southbank Centre, one of the capital’s premier cultural venues, is launching a benefits scheme for under 30s.

To be eligible for the scheme, all you have to do is be aged 18 to 30. If that’s you, you’re able to get discounts and deals at several different parts of the Centre, including the Hayward Gallery, Royal Festival Hall and several shops, bars, restaurants and cafes.

Perks include half-price tickets to the Hayward Gallery and discounts on hundreds of shows, but that isn’t all. Specific deals will be available across the Southbank Centre’s bars, cafés and shops, ranging from £5 cocktails and half-price coffees to £5 off online shops (T&Cs apply). You’ll also get a regular newsletter with offers, news and events.

And there’s a lot to look forward to at the Southbank Centre over the coming months. In 2026 the place will celebrate its 75th birthday with a year of landmark openings, from a weekend-long festival curated by Danny Boyle to a huge Anish Kapoor exhibition.

If you’re a financially savvy 20-something in the capital, now you’ve another London institution to nab discounted tickets for. Barbican, Tate, BFI and the National Theatre are among those already offering youth discounts – though it’s worth noting that the Southbank Centre’s scheme is more inclusive, going all the way up to 30 (the aforementioned others all stop at 25).

To get the discounts and deals, you’ll need to sign up for free on the Southbank Centre website here.

Southbank Centre Under-30s discounts and offers

Here are all the perks you can get from joining the Southbank Centre’s under-30s scheme

  • A newsletter with offers, news and events
  • Half-price Hayward Gallery exhibition tickets
  • Discounts on shows
  • Deals at shops, cafés and bars
  • Get a £5 cocktail from the Seventy5th Balcony Bar when showing an Under-30s ticket for an event on the same day (only redeemable once)
  • Get a half-price coffee from the Hayward Gallery Cafe when visiting the Hayward Gallery using an Under-30s ticket (only redeemable once)
  • Get £5 off in our online shop when you spend over £25 using a welcome discount code (only redeemable once)
  • Get a cocktail – either a bramble, Aperol spritz, mojito or bellini – for £10 at Skylon restaurant in Royal Festival Hall (Monday to Friday, 5pm-7pm, not available in December)

Find the full list of terms and conditions here.

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