If you're after a heart-warming example of a community coming together to create a drinking and dining destination that puts their small town on the map, look no further than Maffco Brewery and Distillery.
After standing derelict for 100 years, the former milk factory was purchased by locals Nicky Reeves and Lashay Tricker, who dreamed of transforming the site into a thriving business that would put Maffra on the map and further cement East Gippsland's reputation as one of Victoria's premier foodie regions.
With the whole of the township behind them – the people of Maffra turned out in droves to offer their services and pitch in at working bees – the vision came to life. Opening in 2023, Maffco Brewery and Distillery is now a hugely successful (and much loved) venue serving up top-notch froffs and excellent pub grub.
The space itself is enormous, with a sweeping ground floor and mezzanine level. Many of the original elements remain, like the original beams and furniture made using the old exterior cladding and fences. The main bar is where you can work your way through the bevvies – the core range remains available year-round, and there's an ever-changing stream of seasonal brews (if there happens to be a can of Frost Bite – a mango and passionfruit ice cream sour – lying around, be sure to give it a try).
On the food front, you can get everything from scallops and burgers to a hearty lasagne. For a more elevated dining experience, Tucka is the adjoining restaurant that celebrates the story behind the ingredients. Beef is sourced from Nicky and Lashay's own property, while the rest of the seasonal menu is a delicious homage to the region's growers, producers and farmers.
The next time you're passing through the region, be sure to pop in for a drink and a bite to eat. For more information, head to the website.
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